ID-COOLING FROZN A720 Black - 6.4" Height Black Dual-Tower Air CPU Cooler vs ASUS Prime LC 360 ARGB All-in-one AIO CPU Liquid Cooler AMD: AM5 & AM4 Intel: LG
Updated August 2026 — The ID-COOLING FROZN A720 Black offers a budget-friendly air cooling solution with effective performance, while the ASUS Prime LC 360 ARGB excels in aesthetics and liquid cooling efficiency. Choose based on your cooling needs and budget.
The ID-COOLING FROZN A720 Black offers a budget-friendly air cooling solution with effective performance, while the ASUS Prime LC 360 ARGB excels in aesthetics and liquid cooling efficiency. Choose based on your cooling needs and budget.
Why ID-COOLING FROZN A720 Black - 6.4" Height Black Dual-Tower Air CPU Cooler is better
price
Lower price at C$110.92
installation
Hassle-free installation process
noise level
Quieter operation at 33.5 dB(A)
Why ASUS Prime LC 360 ARGB All-in-one AIO CPU Liquid Cooler AMD: AM5 & AM4 Intel: LG is better
cooling performance
Superior cooling efficiency with liquid cooling
aesthetic appeal
Futuristic design with customizable RGB
build quality
Reinforced tubing for increased durability
Overall score
Specifications
| Spec | ID-COOLING FROZN A720 Black - 6.4" Height Black Dual-Tower Air CPU Cooler | ASUS Prime LC 360 ARGB All-in-one AIO CPU Liquid Cooler AMD: AM5 & AM4 Intel: LG |
|---|---|---|
| Cooling Type | Air | Liquid |
| Max Airflow | 98.6 CFM | N/A |
| Noise Level | 33.5 dB(A) | N/A |
| Socket Compatibility | Intel/AMD | Intel/AMD |
| RGB Lighting | No | Yes |
| Fan Count | 2 | 3 |
Dimension comparison
Overview of the ID-COOLING FROZN A720 Black and ASUS Prime LC 360 ARGB
The ID-COOLING FROZN A720 Black is priced at C$110.92, while the ASUS Prime LC 360 ARGB comes in at C$159.99. These two CPU coolers represent different approaches to cooling and aesthetics in the CPU cooler market. The FROZN A720 Black is an air cooler with dual-tower design, while the Prime LC 360 ARGB is an all-in-one (AIO) liquid cooler. Each product targets users looking for effective cooling solutions but caters to different preferences and setups.
Cooling Performance
The ID-COOLING FROZN A720 Black features a dual-tower heatsink and two 140mm FDB fans, ensuring effective heat dissipation with a maximum airflow of 98.6 CFM. This robust design is complemented by seven Ф6mm copper heat pipes, which efficiently absorb heat from the CPU. In contrast, the ASUS Prime LC 360 ARGB is engineered for powerful heat dissipation through its specially designed CPU contact area. While specific airflow metrics are not provided for the ASUS model, the combination of its high-performance pre-installed ARGB fans and liquid cooling technology generally implies superior cooling efficiency, particularly for high-performance CPUs.
Aesthetic Appeal
Aesthetics play a critical role in many PC builds, and both coolers offer distinct design philosophies. The ID-COOLING FROZN A720 Black has an all-black layout, making it an excellent choice for users with dark-themed builds. Its clean design allows it to blend seamlessly into many setups. Conversely, the ASUS Prime LC 360 ARGB features futuristic aesthetics with customizable infinity mirror lenses that can enhance the visual appeal of any rig, especially when paired with a Prime motherboard. This cooler’s design focuses on integrating RGB elements, providing users with an option for extensive visual customization.
Noise Levels
Noise output is a significant consideration for many PC enthusiasts, especially during intensive tasks. The ID-COOLING FROZN A720 Black boasts a maximum noise level of 33.5 dB(A), which is relatively quiet for a dual-fan air cooler, ensuring that users can enjoy a quieter experience while gaming or working. The ASUS Prime LC 360 ARGB does not specify its noise levels, but typical AIO liquid coolers tend to operate quietly due to the efficiency of liquid cooling and the design of the fans. Users may need to consider the potential for noise based on their system's overall fan configuration and usage scenario.
Compatibility
When it comes to compatibility, the ID-COOLING FROZN A720 Black supports a wide range of Intel and AMD sockets, including Intel LGA2011, 1700, 1851, 1200, 1150, 1151, 1155, 1156 and AMD AM4/AM5. This extensive socket support makes it a versatile choice for various builds. The ASUS Prime LC 360 ARGB is also compatible with AMD AM4 and AM5 sockets, as well as Intel LGA sockets, but the specifics are less detailed. While both coolers can cater to a range of CPUs, the FROZN A720 Black's explicit compatibility information might be beneficial for users looking for ease of installation.
Installation Process
The installation process can significantly impact user experience, especially for those less experienced with PC building. The ID-COOLING FROZN A720 Black is designed for hassle-free installation on Intel and AMD sockets, making it approachable for all skill levels. The ASUS Prime LC 360 ARGB, being an AIO cooler, typically requires more effort to install due to the need to mount the radiator and manage tubing. Although AIO installations are common, they can be more complex than air coolers. This distinction may sway users who prefer a straightforward installation.
Price Comparison
The ID-COOLING FROZN A720 Black is priced at C$110.92, making it a budget-friendly option for users seeking effective CPU cooling without breaking the bank. In comparison, the ASUS Prime LC 360 ARGB is priced at C$159.99, reflecting its advanced liquid cooling technology and aesthetic features. While the higher price of the ASUS cooler may be justified by its performance and aesthetic appeal, budget-conscious users might find the FROZN A720 Black more appealing.
User Experience and Reviews
User experience can often be gauged through reviews, and while specific reviews are not provided here, both coolers have unique selling points that may resonate differently with users. The ID-COOLING FROZN A720 Black is likely appreciated for its effective cooling and quiet operation, especially by those who prefer air cooling. The ASUS Prime LC 360 ARGB, on the other hand, may attract users who value aesthetics and are looking for high-performance cooling for overclocking. Ultimately, user feedback will help potential buyers determine which product aligns best with their needs.
Which should you buy?
Choosing between the ID-COOLING FROZN A720 Black and the ASUS Prime LC 360 ARGB largely depends on your specific needs and preferences. If you’re looking for an economical, efficient air cooler with a straightforward installation and quiet operation, the FROZN A720 Black is a solid choice at C$110.92. However, if you desire superior cooling performance, enhanced aesthetics, and are willing to invest more, the ASUS Prime LC 360 ARGB at C$159.99 is an excellent option. Ultimately, both products offer effective cooling solutions, but your choice should align with your budget and aesthetic preferences.
versusfinder.com is a participant in the Amazon.ca Associates Program. As an Amazon Associate we earn from qualifying purchases, at no extra cost to you.

