Breville BTA720XL Bit More Toaster, 2 Slice, vs Martha Stewart 2 Slice Toaster, 10 Shade Settings
Updated July 2026 — Breville BTA720XL Bit More Toaster, 2 Slice, wins on price and power, Martha Stewart 2 Slice Toaster, 10 Shade Settings wins on sales rank.
The Breville BTA720XL offers superior features and build quality, while the Martha Stewart toaster is a budget-friendly option with good performance. Choose based on your preference for advanced features or cost-effectiveness.
Why Breville BTA720XL Bit More Toaster, 2 Slice, is better
Advanced Features
Includes 'Lift & Look' and 'A Bit More' functions.
Build Quality
Sleek brushed stainless steel finish.
Power
Operates at 1000 watts for quicker toasting.
Why Martha Stewart 2 Slice Toaster, 10 Shade Settings is better
Price
More budget-friendly at $59.99.
Shade Settings
Offers 10 browning levels for precise control.
Slot Size
Extra-wide slots accommodate thicker items.
Overall score
Specifications
| Spec | Breville BTA720XL Bit More Toaster, 2 Slice, | Martha Stewart 2 Slice Toaster, 10 Shade Settings |
|---|---|---|
| Brand | Breville | Martha Stewart |
| Browning Control | Variable | 10 Settings |
| Crumb Tray | Removable | Removable |
| Design | Compact Steel | Caviar Gray |
| Warranty | 1 Year | 1 Year |
Dimension comparison
Design and Aesthetics
The Breville BTA720XL Bit More Toaster offers a sleek brushed stainless steel finish, while the Martha Stewart 2 Slice Toaster comes in a stylish caviar gray. The design of the Breville toaster emphasizes a compact form, making it suitable for kitchens with limited counter space. This model's modern look and premium finish can enhance the aesthetic of any kitchen. In contrast, the Martha Stewart toaster features a more playful design with an intuitive touchscreen, appealing to those who prefer contemporary gadgets. Both toasters are visually appealing, but the choice will depend on personal taste—do you prefer the classic stainless steel or the modern gray?
Toasting Capacity and Slot Size
The Breville BTA720XL accommodates a 2-slice capacity but boasts wider slots that meet the demands of larger artisanal bread, thick bagels, and dense pastries. This feature is particularly beneficial for those who enjoy a variety of bread types. The Martha Stewart toaster also offers a 2-slice capacity, but its extra-wide slots measure 5.4 inches by 1.4 inches, allowing for easy accommodation of bagels and waffles. While both toasters cater to two slices, the size and versatility of the Martha Stewart’s slots may make it the better choice for those who frequently toast thicker items.
Browning Control
The Breville BTA720XL features variable browning control, allowing users to customize their toast to their preferred level of brownness. It also includes an LED indicator to monitor the toasting cycle, bringing added convenience. In comparison, the Martha Stewart toaster boasts an impressive 10 shade settings, which allows for precise adjustments in browning, ensuring that users can achieve their perfect toast every time. With its extensive options, the Martha Stewart toaster may appeal more to those who appreciate fine-tuning their toast’s browning level.
Innovative Features
The Breville BTA720XL is equipped with unique features such as 'Lift & Look' and 'A Bit More', which let users check on their toast without interrupting the cycle. This intuitive approach enhances user experience, especially for those who want to keep an eye on their toast. Conversely, the Martha Stewart toaster comes with three convenient presets—Frozen, Bagel, and Gluten-Free—that adjust the heating elements for optimal results. While both toasters offer innovative features, the Breville's added functionalities might be more appealing to those who value monitoring their toasting process closely.
Cleanup and Maintenance
Cleaning is a breeze with both toasters, but they offer different approaches. The Breville BTA720XL includes a front crumb tray that can be easily pulled out and emptied, which simplifies the cleanup process. The Martha Stewart toaster also features a removable crumb tray along with a cord wrap, making it easy to store and keep countertops tidy. Although both toasters excel in maintenance, the added cord wrap of the Martha Stewart model provides an extra layer of convenience for users who prioritize a clutter-free kitchen.
Price Comparison
The Breville BTA720XL is priced at $109.95, whereas the Martha Stewart 2 Slice Toaster is available for $59.99. This means that the Martha Stewart toaster is about 45% cheaper than the Breville model, making it a more budget-friendly option. For consumers who are price-sensitive but still want a functional toaster, the Martha Stewart model presents a significant savings while offering many essential features. However, those willing to invest more for additional features and a premium finish may lean towards the Breville.
Performance and Efficiency
In terms of power, the Breville BTA720XL operates at 1000 watts, promising quick and efficient toasting. The Martha Stewart toaster, while slightly less powerful at 900 watts, still provides a solid toasting experience with its advanced presets and features. The Breville toaster ranks as a bestseller at 8097, indicating strong consumer satisfaction, while the Martha Stewart model has a bestseller rank of 20104. While the Breville may have the edge in power and popularity, the performance of the Martha Stewart toaster is commendable for everyday use.
Which should you buy?
Choosing between the Breville BTA720XL and the Martha Stewart 2 Slice Toaster ultimately depends on your specific needs and budget. If you prioritize advanced features like 'Lift & Look' and a premium design, the Breville is worth its higher price. However, if you seek a stylish, functional toaster that accommodates various bread types and is budget-friendly, the Martha Stewart model shines with its 10 shade settings and extra-wide slots. Both toasters have their merits, but your decision should align with your preferences for toasting, aesthetics, and price.

