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Brother® P-touch PT-D610BT Business Professional vs HP Color LaserJet Pro MFP 3301sdw Wireless

Updated August 2026 — Brother® P-touch PT-D610BT Business Professional wins on price and connectivity, HP Color LaserJet Pro MFP 3301sdw Wireless wins on speed and reliability.

The Brother P-touch PT-D610BT excels in label making and connectivity, while the HP Color LaserJet Pro MFP 3301sdw offers a versatile all-in-one printing solution. Choose based on your specific needs.

Why Brother® P-touch PT-D610BT Business Professional is better

Price

Brother is significantly cheaper at $114.99.

Labeling Features

Brother offers advanced labeling features.

Compact Design

Brother is more portable for labeling tasks.

Why HP Color LaserJet Pro MFP 3301sdw Wireless is better

Multifunctionality

HP combines printing, scanning, and copying.

Speed

HP prints up to 26 pages per minute.

Print Quality

HP produces vibrant, professional-quality documents.

Overall score

Brother® P-touch PT-D610BT Business Professional
75
HP Color LaserJet Pro MFP 3301sdw Wireless
85

Specifications

SpecBrother® P-touch PT-D610BT Business ProfessionalHP Color LaserJet Pro MFP 3301sdw Wireless
Print TypeLabel MakerAll-in-One
ConnectivityBluetooth, USBWi-Fi, Ethernet
DisplayLCDNone
Auto DuplexNoYes
Toner TypeN/AHP Toner

Dimension comparison

Brother® P-touch PT-D610BT Business ProfessionalHP Color LaserJet Pro MFP 3301sdw Wireless

Overview of the Brother P-touch PT-D610BT and HP Color LaserJet Pro MFP 3301sdw

The Brother P-touch PT-D610BT is designed for label making, while the HP Color LaserJet Pro MFP 3301sdw serves as an all-in-one printing solution. Both products cater to different needs; the Brother label maker focuses on creating custom labels for organization, and the HP printer combines printing, scanning, and copying functionalities. Priced at $114.99, the Brother label maker is significantly cheaper than the HP printer, which retails for $439.99, making it about 284% more expensive.

Features and Functionality

The Brother P-touch PT-D610BT offers advanced connectivity options, allowing users to create and print labels via Bluetooth or USB. With features like a built-in memory that stores up to 90 frequently used labels, it enhances efficiency in busy environments. In contrast, the HP Color LaserJet Pro MFP 3301sdw provides a comprehensive office solution, offering printing, scanning, and copying capabilities, along with features like automatic duplex printing and a 250-sheet input tray. The versatility of the HP printer makes it suitable for a wide range of office tasks, while the Brother label maker is specialized for labeling purposes.

Printing Speed and Quality

The HP Color LaserJet Pro MFP 3301sdw excels in printing speed, delivering up to 26 pages per minute in both black and color. This speed is ideal for busy offices requiring quick turnaround on printed documents. Although the Brother P-touch PT-D610BT does not specify a print speed, it is designed for high-volume labeling with efficient workflows. When it comes to print quality, both products ensure clarity—Brother's high-resolution labels are perfect for barcodes and logos, while HP’s TerraJet toner produces vibrant, professional-quality color documents.

User Experience

The Brother P-touch PT-D610BT enhances user experience with its large 20-character, 2-line full-color LCD display, allowing users to preview labels before printing. This feature minimizes errors and waste, making it user-friendly in fast-paced work environments. The HP printer also prioritizes user experience by enabling remote access via the HP app, which facilitates printing, scanning, and copying from any location. Both devices are designed for ease of use, but the Brother label maker’s specialized interface may appeal more to users focused solely on labeling tasks.

Connectivity Options

Connectivity is a strong suit for both products. The Brother P-touch PT-D610BT supports multiple user connections through Bluetooth and USB, making it suitable for collaborative work environments. The HP Color LaserJet Pro MFP 3301sdw features built-in Wi-Fi, allowing users to connect wirelessly or via ethernet. This connectivity flexibility supports remote printing and enhances productivity for office teams. While both products offer robust connectivity options, the choice depends on whether users prioritize label making or multifunction printing capabilities.

Cost of Ownership

The cost of ownership significantly differs between the two products. The Brother P-touch PT-D610BT is priced at $114.99, making it a budget-friendly choice for those looking to invest in a label maker. On the other hand, the HP Color LaserJet Pro MFP 3301sdw, priced at $439.99, represents a larger initial investment. This price difference of $325 means the Brother label maker is about 73% cheaper. It's essential to consider the long-term costs associated with toner for the HP printer, which requires specific cartridges, potentially adding to the overall expense.

Best-Suited Environments

The Brother P-touch PT-D610BT is ideal for dynamic business environments where efficient label creation is necessary. It is particularly useful in retail settings, warehouses, and offices needing effective inventory management. Conversely, the HP Color LaserJet Pro MFP 3301sdw is better suited for offices requiring a reliable and versatile printing solution, capable of handling a variety of tasks—print, scan, and copy—efficiently. The choice between these two products ultimately depends on the specific needs of the user or organization.

Which should you buy?

Choosing between the Brother P-touch PT-D610BT and the HP Color LaserJet Pro MFP 3301sdw boils down to your specific needs. If your focus is on label making and organization with a strong emphasis on connectivity and ease of use, the Brother label maker is an excellent choice at $114.99. However, if you require a multifunctional office printer capable of handling a variety of tasks efficiently, the HP printer, despite its higher cost of $439.99, provides greater versatility and speed. Ultimately, assess your primary requirements to determine which product aligns best with your operational goals.