Fujifilm Instax Mini 12 Instant Camera Lilac vs Polaroid Now 2nd Generation I-Type Instant Camera
Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera Lilac wins on film sheets and accessories, Polaroid Now 2nd Generation I-Type Instant Camera wins on price and weight.
The Fujifilm Instax Mini 12 offers more value with additional film and accessories, while the Polaroid Now provides advanced features and a sleek design.
Why Fujifilm Instax Mini 12 Instant Camera Lilac is better
Price
Instax Mini 12 is $20 cheaper
Film Quantity
Includes 40 sheets of film compared to 16
Accessories
Comes with a comprehensive bundle of extras
Why Polaroid Now 2nd Generation I-Type Instant Camera is better
Design
Sleek black finish appeals to modern aesthetics
Battery
Rechargeable lithium-ion battery with USB-C
Shooting Features
Offers double exposure and self-timer options
Overall score
Specifications
| Spec | Fujifilm Instax Mini 12 Instant Camera Lilac | Polaroid Now 2nd Generation I-Type Instant Camera |
|---|---|---|
| Lens | Fujinon 60mm | Dual Lens |
| Flash | Built-in | Human Friendly |
| Auto Exposure | Yes | Yes |
| Selfie Mode | Yes | No |
| Charging | AA Batteries | USB-C |
Dimension comparison
Introduction to Instant Cameras
When it comes to instant cameras, two popular choices are the Fujifilm Instax Mini 12 and the Polaroid Now 2nd Generation. Both cameras offer unique features and bundles that cater to different preferences. The Fujifilm Instax Mini 12 is priced at $149.95, while the Polaroid Now retails for $169.99, making the Instax about 12% cheaper than its competitor.
Design and Aesthetics
The Fujifilm Instax Mini 12 boasts a playful Lilac Purple design that appeals to a youthful audience. Its compact form makes it easy to carry, especially with the included carrying case that features a removable strap. On the other hand, the Polaroid Now comes in a classic black finish, providing a sleek and modern look. Both cameras are designed for portability, but the Fujifilm's vibrant color gives it a fun edge, while the Polaroid maintains a timeless aesthetic.
Image Quality and Features
Fujifilm's Instax Mini 12 is equipped with a Fujinon 60mm lens and features like auto exposure and a built-in flash, ensuring quality images in various lighting conditions. The camera can produce credit-card-sized photos instantly, making it perfect for quick memories. Conversely, the Polaroid Now offers a dual lens autofocus system, allowing for precise shots. Its self-timer and double exposure feature enable creative flexibility, appealing to users who want to experiment with their photography.
Film and Printing
The Fujifilm Instax Mini 12 comes bundled with a value pack of 40 sheets of Instax film, allowing users to start capturing moments right away. The instant printing feature lets you see your images develop almost immediately. In contrast, the Polaroid Now includes a double pack of Color i-Type Film that provides 16 photos. While the Instax offers more film sheets upfront, the Polaroid's film compatibility with both i-Type and 600 film broadens its film options in the long run.
Battery Life and Charging
Fujifilm’s Instax Mini 12 operates on two AA batteries, making it easy to replace and find spares. This straightforward power solution appeals to users who prefer a low-maintenance approach. In contrast, the Polaroid Now features a rechargeable lithium-ion battery that charges via USB-C, a modern touch that many may find convenient. The Polaroid's battery can be more efficient for users who shoot frequently and want to avoid the hassle of buying disposable batteries.
Accessories and Extras
The Fujifilm Instax Mini 12 bundle includes not only the camera and film but also a sturdy carrying case, a 64-page photo album, color filters, and assorted frames. This extensive collection of accessories enriches the user experience and offers more ways to display photos. Meanwhile, the Polaroid Now comes with a neck strap and a USB charging cable. Although the Polaroid does not include as many accessories, its focus on essential items keeps it streamlined for users who want a simple setup.
Price Comparison
With the Fujifilm Instax Mini 12 priced at $149.95 and the Polaroid Now at $169.99, the Instax offers a savings of $20, or about 12%. The price difference is significant for budget-conscious consumers looking to get the most bang for their buck, especially considering the additional film sheets and accessories that come with the Instax bundle. The Polaroid's higher price may reflect its unique features, such as the dual lens system and modern battery charging, but the Instax clearly provides more value for those wanting a comprehensive package.
Which should you buy?
Choosing between the Fujifilm Instax Mini 12 and the Polaroid Now ultimately depends on your priorities. If you value a lower price, more film, and a vibrant design, the Instax Mini 12 is the better choice. However, if you prefer a sleek design, advanced shooting features like double exposure, and modern charging options, the Polaroid Now could be worth the extra investment. Each camera serves a different type of photographer, making your decision hinge on personal preference and intended use.

