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Fujifilm Instax Mini 12 Instant Camera - Mint Green vs Polaroid Now 3rd Generation i-Type Instant Camera

Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera - Mint Green wins on battery and flash, Polaroid Now 3rd Generation i-Type Instant Camera wins on weight and size.

The Fujifilm Instax Mini 12 offers a more user-friendly experience at a lower price, while the Polaroid Now provides enhanced features and a classic design.

Why Fujifilm Instax Mini 12 Instant Camera - Mint Green is better

Price

Instax Mini 12 is $88.94 compared to Polaroid's $153.99.

Portability

Instax Mini 12 is more compact and lightweight.

Ease of Use

Instax Mini 12 has a simple twist-to-turn mechanism.

Why Polaroid Now 3rd Generation i-Type Instant Camera is better

Image Quality

Polaroid Now has improved autofocus and light meter.

Accessories

Polaroid Now includes 8 i-Type color films.

Classic Design

Polaroid Now offers a nostalgic aesthetic.

Overall score

Fujifilm Instax Mini 12 Instant Camera - Mint Green
85
Polaroid Now 3rd Generation i-Type Instant Camera
75

Specifications

SpecFujifilm Instax Mini 12 Instant Camera - Mint GreenPolaroid Now 3rd Generation i-Type Instant Camera
Price$88.94$153.99
Sales Rank15217939
Photo Size2" x 3"3.5" x 4.25"
Selfie ModeYesYes
Film TypeInstax Minii-Type

Dimension comparison

Fujifilm Instax Mini 12 Instant Camera - Mint GreenPolaroid Now 3rd Generation i-Type Instant Camera

Design and Aesthetics

When it comes to design, the Fujifilm Instax Mini 12 Instant Camera stands out with its compact and cute aesthetic, available in a refreshing mint green color. In contrast, the Polaroid Now 3rd Generation i-Type Instant Camera boasts an iconic design that combines nostalgia with modern touches and is available in a sleek black finish. The Instax Mini 12 is designed for portability and ease of use, making it an ideal choice for quick, fun snapshots. Its dimensions and lightweight nature cater to users who prioritize convenience. On the other hand, the Polaroid Now embraces a more classic look that appeals to those seeking a timeless instant camera aesthetic, but it may not be as compact as its Fujifilm counterpart.

Features and Functionality

The Fujifilm Instax Mini 12 excels with features that enhance user experience, including automatic exposure and flash control, ensuring bright and vibrant photos every time. Its built-in selfie mirror and close-up mode with parallax correction make it particularly appealing for selfie enthusiasts. Meanwhile, the Polaroid Now 3rd Generation introduces improvements like a better light meter position and an upgraded two-lens autofocus system. These enhancements optimize the camera for better performance in various lighting conditions, adding versatility for photography in different environments. While both cameras offer distinct features, the Instax Mini 12's user-friendly design may appeal more to casual photographers.

Price Comparison

The Fujifilm Instax Mini 12 is priced at $88.94, while the Polaroid Now 3rd Generation comes in significantly higher at $153.99, making it about 73% more expensive. This price difference could be a critical factor for budget-conscious buyers. The Instax Mini 12’s price point positions it as an attractive option for those wanting a fun instant camera without breaking the bank. However, for users who value the additional features and classic design of the Polaroid Now, the investment may be justified.

Image Quality

In terms of image quality, the Fujifilm Instax Mini 12 prints high-quality, 2” x 3” instant photos that develop in approximately 90 seconds. The automatic exposure feature allows users to capture images that are less likely to be “washed-out,” ensuring vibrant colors. The Polaroid Now also focuses on delivering high-quality images, benefiting from its improved autofocus system and better light meter positioning. While both cameras aim for quality, the Instax Mini 12's quicker development time may appeal to those who prefer immediate gratification in their photography.

Portability and Ease of Use

The Fujifilm Instax Mini 12 is designed for easy operation and portability, as it features a simple twist-to-turn mechanism. This makes it user-friendly for all ages, allowing for quick snaps on the go. It comes with a hand strap for easy carrying, which emphasizes its focus on mobility. Conversely, although the Polaroid Now is also portable, its iconic design may make it bulkier to carry around compared to the compact Instax Mini 12. The added functionalities like the self-timer and double-exposure modes in the Polaroid may require a bit more familiarity, potentially making it less intuitive for first-time users.

Accessories and Bundles

The Polaroid Now 3rd Generation package includes not only the camera but also a bundle of 8 i-Type color films, a wrist strap, and a lens cleaning cloth. This bundle can be a decisive factor for consumers looking for a complete instant photography package from the get-go. In contrast, the Fujifilm Instax Mini 12 does not come with film included, which requires additional purchases for those eager to start shooting immediately. This difference in included accessories may influence a buyer's choice based on their intent to begin using the camera right away.

Brand Reputation and Customer Preference

Fujifilm has established a strong reputation in the instant camera market, reflected in the Instax Mini 12's impressive sales rank of 152, indicating its popularity among consumers. Meanwhile, the Polaroid brand is synonymous with instant photography, and the Now series, despite a lower sales rank of 17,939, retains a loyal following due to its classic roots and photographic innovations. The brand choice may sway some customers, with Fujifilm appealing to those who prioritize trendy designs and ease of use, while Polaroid attracts enthusiasts of traditional instant photography.

Which should you buy?

Ultimately, the choice between the Fujifilm Instax Mini 12 and the Polaroid Now 3rd Generation hinges on personal preferences and priorities. If you seek a user-friendly, compact camera with a fun design and a lower price point, the Instax Mini 12 at $88.94 is a compelling choice. However, if you value the classic aesthetics, enhanced features, and are willing to invest in the higher price of $153.99 for the Polaroid Now, it may cater better to your photography style. Each camera has its unique strengths, making them suitable for different types of users.