FUJIFILM INSTAX Mini 12 Instant Film Camera | Mint vs Polaroid Now 3rd Generation i-Type Instant Camera
Updated July 2026 — FUJIFILM INSTAX Mini 12 Instant Film Camera | Mint wins on accessories, Polaroid Now 3rd Generation i-Type Instant Camera wins on design and features.
The FUJIFILM INSTAX Mini 12 offers a more budget-friendly option with a vibrant design and extensive accessories, while the Polaroid Now 3rd Generation provides advanced features for creative photography.
Why FUJIFILM INSTAX Mini 12 Instant Film Camera | Mint is better
Price
FUJIFILM INSTAX Mini 12 is $139.00, cheaper than Polaroid's $153.99.
Accessories
Includes a comprehensive 10-item accessory bundle.
User-Friendly
Designed for quick and easy use, ideal for beginners.
Why Polaroid Now 3rd Generation i-Type Instant Camera is better
Performance
Polaroid's autofocus system and double-exposure modes enhance creative options.
Design
Classic design appeals to a broader audience.
Popularity
Higher sales rank indicates greater consumer preference.
Overall score
Specifications
| Spec | FUJIFILM INSTAX Mini 12 Instant Film Camera | Mint | Polaroid Now 3rd Generation i-Type Instant Camera |
|---|---|---|
| Camera Type | Instant | Instant |
| Lens | 60mm | Dual Lens |
| Flash | Automatic | Automatic |
| Selfie Mode | Yes | Yes |
| Film Compatibility | INSTAX Mini | i-Type, 600 |
Dimension comparison
Price Comparison
The FUJIFILM INSTAX Mini 12 is priced at $139.00, while the Polaroid Now 3rd Generation comes in at $153.99, making the Fujifilm option about 9.7% cheaper. This price difference can be significant for budget-conscious consumers looking for an instant film camera. Both cameras offer unique features and accessories, but if cost is a primary factor in your decision, the FUJIFILM INSTAX Mini 12 presents a more economical choice.
Design and Aesthetics
The FUJIFILM INSTAX Mini 12 boasts a mint green color which appeals to those who prefer a fresh, vibrant look. In contrast, the Polaroid Now 3rd Generation features a classic design available in various colors, including black. Both cameras reflect their brands' heritage, with Polaroid's design being iconic and instantly recognizable. However, the Fujifilm model's youthful aesthetic might attract a younger demographic, whereas Polaroid's timeless design could appeal to those who appreciate a classic camera look.
Features and Functionality
In terms of features, the FUJIFILM INSTAX Mini 12 includes automatic exposure and flash, a 60mm lens with a selfie mirror, and a dedicated selfie mode. This makes it particularly user-friendly for capturing self-portraits and group shots. On the other hand, the Polaroid Now 3rd Generation offers enhancements such as a better light meter position, upgraded autofocus system, and compatibility with both i-Type and 600 Film. These features enable the Polaroid camera to handle various lighting conditions effectively, potentially yielding better photos in diverse environments.
Accessories Included
The FUJIFILM INSTAX Mini 12 comes with an impressive accessory bundle that includes a camera case, a photo album, a color lens set, and much more, totaling ten items. This comprehensive package adds significant value and convenience for new users. Conversely, the Polaroid Now 3rd Generation includes basic accessories like a wrist strap and a lens cleaning cloth. While the Polaroid camera does not offer as extensive an accessory bundle, it does come with essential items for immediate use, making it easier for users to start capturing memories right out of the box.
Performance and Usability
When it comes to performance, the FUJIFILM INSTAX Mini 12 is designed for quick and easy use, making it a great choice for those who want to capture moments spontaneously. Its automatic features help ensure that users get quality shots without needing extensive photography knowledge. In comparison, the Polaroid Now 3rd Generation has a more sophisticated autofocus system and double-exposure modes that allow for creative photography. However, this might require a bit more understanding of camera settings, which could be a hurdle for novice users.
Sales Rank and Popularity
The FUJIFILM INSTAX Mini 12 holds a sales rank of 23,596, while the Polaroid Now 3rd Generation ranks slightly higher at 17,939. This indicates that the Polaroid camera is currently more popular among consumers. A higher sales rank might suggest greater customer satisfaction or brand loyalty, which can be an important consideration for buyers. However, it’s essential to consider that rankings can fluctuate based on various factors, including marketing campaigns and seasonal trends.
Target Audience
The FUJIFILM INSTAX Mini 12 appeals to a younger audience or those new to instant photography, thanks to its fun features, vibrant color options, and user-friendly design. The extensive accessory bundle also makes it attractive for gifts or casual use. On the other hand, the Polaroid Now 3rd Generation targets a broader audience, including those who appreciate nostalgia and classic photography. Its advanced features cater to more experienced users who want to explore creative options, making it suitable for a wider range of photography enthusiasts.
Which should you buy?
Choosing between the FUJIFILM INSTAX Mini 12 and the Polaroid Now 3rd Generation ultimately depends on your preferences and needs. If you're looking for a budget-friendly option with a vibrant aesthetic, extensive accessories, and user-friendly features, the FUJIFILM INSTAX Mini 12 is the way to go. However, if you prioritize advanced features, classic design, and don't mind spending a little more, the Polaroid Now 3rd Generation may be the better choice. Consider what aspects are most important to you in an instant camera to make the best decision.

