ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener vs Paul Mitchell Smooth+ Ceramic Flat Iron,
Updated August 2026 — ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener leads on styling speed and user experience.
The ghd Platinum+ Styler offers advanced technology and superior features, making it the better choice for serious styling enthusiasts. However, the Paul Mitchell Smooth+ Ceramic Flat Iron is a solid budget option.
Why ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener is better
Technology
ghd features ultra-zone technology for optimal heat control
Plate Quality
ghd has premium ceramic floating plates for snag-free styling
Safety Features
ghd includes automatic shut-off for added safety
Why Paul Mitchell Smooth+ Ceramic Flat Iron, is better
Price
Paul Mitchell is significantly cheaper at $130
Heat Settings
Paul Mitchell offers adjustable heat settings up to 410°F
Weight
Paul Mitchell is lighter and easier to handle
Overall score
Specifications
| Spec | ghd Platinum+ Styler ― 1" Flat Iron Hair Straightener | Paul Mitchell Smooth+ Ceramic Flat Iron, |
|---|---|---|
| Technology | Ultra-zone | Adjustable |
| Plate Type | Ceramic | CeraShine |
| Auto Shut-off | Yes | No |
| Temperature Control | Fixed | Adjustable |
| Versatility | High | Moderate |
Dimension comparison
Introduction to Hair Straighteners
When it comes to achieving sleek, straight hair, choosing the right straightener is essential. In this comparison, we will explore two popular hair straighteners: the ghd Platinum+ Styler and the Paul Mitchell Smooth+ Ceramic Flat Iron. Each offers unique features and benefits, but they also differ significantly in price and technology.
Price Comparison
The ghd Platinum+ Styler is priced at $239.00, while the Paul Mitchell Smooth+ Ceramic Flat Iron comes in at a more budget-friendly $130.00. This represents a substantial difference of about 46%, making the Paul Mitchell option significantly cheaper. However, the higher price of the ghd Platinum+ Styler is justified by its advanced technology and features that promise better hair protection and styling results.
Technology and Performance
The ghd Platinum+ Styler employs patented ultra-zone technology, which monitors heat 250 times per second. This technology ensures that the iron adapts to your hair type and styling speed, maintaining an optimal temperature of 365°F for healthier styling. In contrast, the Paul Mitchell Smooth+ Ceramic Flat Iron offers adjustable heat settings up to 410°F. While both products provide even heat distribution, the ghd's advanced predictive technology promises a more personalized styling experience.
Plate Quality
Plate quality is crucial for effective styling, and both straighteners excel in this area but in different ways. The ghd Platinum+ Styler features premium ceramic floating plates that glide smoothly and provide even heat distribution. This design minimizes snagging and breakage, ensuring a sleek finish. The Paul Mitchell Smooth+ Ceramic Flat Iron, on the other hand, uses CeraShine ceramic plates which also offer even heat distribution. However, the emphasis on glide and snag-free styling is notably stronger in the ghd model.
Versatility in Styling
When it comes to versatility, both the ghd Platinum+ Styler and the Paul Mitchell Smooth+ Ceramic Flat Iron cater to various styling needs. The ghd model allows users to curl, wave, or straighten hair with ease, thanks to its rounded barrel design. This feature makes it suitable for everyday styling versatility. The Paul Mitchell option also provides versatility with beveled edges that enable straightening, waving, and curling. While both are versatile, the ghd's design may offer slightly more ease in achieving different styles.
Safety Features
Safety is an important consideration when selecting a hair straightener. The ghd Platinum+ Styler includes an automatic shut-off feature after 30 minutes of inactivity, providing peace of mind for forgetful users. It also comes with a heat-resistant plate guard, making it convenient for storage. Meanwhile, the Paul Mitchell Smooth+ Ceramic Flat Iron emphasizes safety with its even heat distribution to minimize damage but lacks an automatic shut-off feature. This could be a deciding factor for those who prioritize safety in their styling tools.
User Experience and Convenience
User experience is another critical aspect of hair straighteners. The ghd Platinum+ Styler is designed for easy handling and offers universal voltage, making it suitable for use anywhere in the world. This feature adds convenience for travelers. The Paul Mitchell Smooth+ Ceramic Flat Iron also boasts a large digital display for temperature control, which enhances user experience. However, the ghd's automatic shut-off and heat-resistant features may provide a more comprehensive user-friendly experience overall.
Customer Feedback and Popularity
Both the ghd Platinum+ Styler and the Paul Mitchell Smooth+ Ceramic Flat Iron have garnered positive reviews, but they hold different positions in the market. The ghd model ranks at 15,017 in sales, indicating a strong presence among professional-grade tools. The Paul Mitchell model ranks slightly lower at 28,721, which could suggest it appeals more to budget-conscious consumers. However, both products have built a reputation for delivering quality results, making them popular choices among users.
Which should you buy?
Deciding between the ghd Platinum+ Styler and the Paul Mitchell Smooth+ Ceramic Flat Iron ultimately comes down to your styling needs and budget. If you're looking for advanced technology and premium features that enhance hair health and styling versatility, the ghd Platinum+ Styler is worth the investment at $239.00. However, if you're seeking a more affordable option that still provides quality performance, the Paul Mitchell Smooth+ Ceramic Flat Iron at $130.00 is an excellent choice. Each product has its strengths, so consider what aspects are most important to you before making a decision.

