Hisense 40-Inch Class A4 Series FHD 1080p Smart vs Roku Smart TV – 40-Inch Select Series, 1080p Full
Updated August 2026 — Hisense 40-Inch Class A4 Series FHD 1080p Smart wins on price and audio, Roku Smart TV – 40-Inch Select Series, 1080p Full wins on streaming and interface.
The Hisense A4 Series offers better value with its lower price and additional features like Dolby Audio and Alexa compatibility. However, the Roku Smart TV excels in streaming options and user interface.
Why Hisense 40-Inch Class A4 Series FHD 1080p Smart is better
Price
Hisense is $135.95, while Roku is $169.95.
Audio
Hisense features Dolby Audio for enhanced sound.
Voice Control
Hisense has built-in Alexa compatibility.
Why Roku Smart TV – 40-Inch Select Series, 1080p Full is better
Streaming Options
Roku offers over 500 channels.
User Interface
Roku has a more intuitive interface.
Picture Optimization
Roku features Smart Picture technology.
Overall score
Specifications
| Spec | Hisense 40-Inch Class A4 Series FHD 1080p Smart | Roku Smart TV – 40-Inch Select Series, 1080p Full |
|---|---|---|
| Resolution | 1080p | 1080p |
| Screen Size | 40 inches | 40 inches |
| Smart Features | Alexa, Roku | Roku |
| Audio Technology | Dolby Audio | Clear Speech |
| Remote Type | Simple Remote | Voice Remote |
Dimension comparison
Overview of the Hisense A4 Series and Roku Smart TV
The Hisense 40-Inch Class A4 Series is priced at $135.95, while the Roku Smart TV is listed at $169.95, making the Hisense model about 20% cheaper. Both TVs offer 1080p Full HD resolution, but they cater to different preferences in terms of smart features and usability. The Hisense model boasts built-in Alexa compatibility and Dolby Audio, while the Roku Smart TV emphasizes an intuitive interface and seamless streaming.
Picture Quality
Both the Hisense A4 Series and the Roku Smart TV deliver bright and clear 1080p Full HD pictures, perfect for a variety of viewing experiences. The Hisense model is enhanced with a Full Array LED backlight, which aims to create a sharper and brighter picture. The Roku Smart TV features Roku Smart Picture technology, designed to clean up incoming TV signals for optimized viewing. This focus on picture quality makes both options suitable for watching movies, sports, or games in vivid detail.
Smart Features and Usability
The Hisense A4 Series stands out with built-in Alexa compatibility, allowing users to control the TV using voice commands. This integration simplifies the user experience, especially for those already using Google Assistant or Alexa in their homes. Conversely, the Roku Smart TV emphasizes its user-friendly interface, enabling quick access to streaming apps. The Roku model also features a no-nonsense voice remote for searching across thousands of apps, making it particularly appealing for users who value ease of navigation.
Audio Experience
When it comes to audio quality, the Hisense A4 Series features Dolby Audio, which enhances the overall sound experience, delivering crystal clarity and surround sound. This can significantly improve dialogue and detail in movies and shows. Meanwhile, the Roku Smart TV is designed for clearer speech and louder sound, ensuring viewers don’t miss any dialogue. Both models prioritize audio quality, but the Hisense may appeal more to those who enjoy a richer sound experience.
Streaming Capabilities
Each TV excels in streaming capabilities, but they have different strengths. The Hisense A4 Series offers built-in Roku TV, allowing users to access popular apps and enjoy free live TV with automatic updates. The Roku Smart TV, however, promotes its extensive library of over 500 channels and free entertainment options, making it a strong contender for users who seek diverse content. Both TVs provide seamless streaming experiences, but the Roku may have a slight edge in terms of available content.
Design and Aesthetics
The design of both TVs is sleek and modern. The Hisense A4 Series features a slim bezel design that maximizes screen space, making it visually appealing for any room. On the other hand, the Roku Smart TV is also designed to fit seamlessly into various environments, making it suitable for bedrooms, kitchens, or living rooms. Aesthetic preferences can be subjective; however, both models prioritize a minimalistic look to enhance any home décor.
Pricing and Value
With the Hisense A4 Series priced at $135.95 compared to the Roku Smart TV’s $169.95, the Hisense model is approximately 20% less expensive. This price difference could be a significant factor for budget-conscious consumers, especially given that both products offer similar features and performance. The Hisense model’s lower price point combined with its robust features may provide better overall value for those seeking a budget-friendly smart TV.
Which should you buy?
Choosing between the Hisense A4 Series and the Roku Smart TV ultimately depends on your specific needs and preferences. If you value Alexa compatibility, Dolby Audio, and a lower price point, the Hisense model is a stellar option. However, if you prefer an extensive library of streaming options and a user-friendly interface, the Roku Smart TV might be the better choice. Both models have their merits, making them strong contenders in the smart TV market.