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Hisense 40-Inch Class A4 Series FHD 1080p Smart vs Roku Smart TV – 55-Inch Select Series, 4K HDR TV –

Updated July 2026 — Roku Smart TV – 55-Inch Select Series, 4K HDR TV – leads on price and resolution.

The Roku Smart TV offers superior picture quality and advanced features, making it the better choice for most users. However, the Hisense model is a great budget option.

Why Hisense 40-Inch Class A4 Series FHD 1080p Smart is better

Price

Hisense is significantly cheaper at $135.95.

Size

Compact size of 40 inches is suitable for smaller rooms.

Simplicity

Simple remote for easy navigation.

Why Roku Smart TV – 55-Inch Select Series, 4K HDR TV – is better

Picture Quality

4K HDR resolution provides a clearer image.

Smart Features

Enhanced voice remote with more customization options.

Audio

Better sound clarity and volume for dialogue-heavy content.

Overall score

Hisense 40-Inch Class A4 Series FHD 1080p Smart
70
Roku Smart TV – 55-Inch Select Series, 4K HDR TV –
85

Specifications

SpecHisense 40-Inch Class A4 Series FHD 1080p SmartRoku Smart TV – 55-Inch Select Series, 4K HDR TV –
BrandHisenseRoku
Screen TypeLEDLED
Voice ControlNoYes
HDR SupportNoYes
Remote TypeStandardVoice Remote

Dimension comparison

Hisense 40-Inch Class A4 Series FHD 1080p SmartRoku Smart TV – 55-Inch Select Series, 4K HDR TV –

Introduction to Hisense and Roku TVs

When it comes to smart televisions, the Hisense 40-Inch Class A4 Series and the Roku Smart TV 55-Inch Select Series stand out in their respective categories. The Hisense model is priced at $135.95, while the Roku TV costs $268.00, making the Hisense about 49% cheaper. Both options offer unique features catering to different viewing preferences, making them worthy of comparison for potential buyers.

Picture Quality: FHD vs. 4K HDR

The Hisense 40-Inch Class A4 Series provides Full HD 1080p resolution, creating a sharp and bright picture. In contrast, the Roku Smart TV boasts a 4K HDR display, enhancing color depth and detail significantly. While the Hisense offers a decent viewing experience, the Roku's 4K capabilities present a clearer, more vibrant image, especially on larger screens. The difference in resolution can be particularly crucial for viewers looking for a more immersive experience in movies and gaming.

Smart Features and Interface

Both TVs feature the Roku interface, known for its user-friendly design. However, the Roku Smart TV enhances this experience with an improved home screen that allows for app customization, ensuring quick access to favorite shows and channels. The Hisense model also incorporates Roku but does not specifically highlight such features, making the Roku Smart TV more appealing for users who prioritize personalization. Furthermore, the Roku Smart TV supports voice control through various assistants, adding convenience that the Hisense lacks.

Audio Experience: Dolby vs. Enhanced Sound

Audio quality plays a significant role in the overall viewing experience. The Hisense A4 Series is equipped with Dolby Audio, delivering clearer dialogue and a more immersive sound experience. Meanwhile, the Roku Smart TV emphasizes clearer speech and louder sound, which can be beneficial for users who often watch content with dialogue-heavy scenes. While both models have their strengths, the Hisense's Dolby Audio may provide a slight edge for cinephiles who appreciate high-quality sound.

Price Comparison: Budget-Friendly Options

The Hisense 40-Inch Class A4 Series is priced at $135.95, making it a budget-friendly option that is about 49% less expensive than the Roku Smart TV at $268.00. For viewers looking for a cost-effective solution without compromising too much on quality, the Hisense offers a compelling choice. However, the Roku Smart TV's price reflects its advanced features and larger screen size, appealing to those willing to invest more for enhanced viewing capabilities.

Size and Design

In terms of size, the Roku Smart TV is 55 inches, providing a larger viewing area compared to the Hisense's 40 inches. This difference in size can significantly impact the viewing experience, especially in larger rooms where a bigger screen can draw viewers into the action. Both TVs feature a sleek design, but the Roku's frameless look modernizes any entertainment setup, making it a better fit for contemporary living spaces.

User Experience and Convenience

The Hisense comes with a simple remote, allowing easy navigation through channels and streaming services. However, the Roku Smart TV takes user experience a step further with its enhanced voice remote, which supports voice commands and includes a lost remote finder feature. This additional convenience can make the Roku model more appealing for families or individuals who prefer a hassle-free way to control their viewing experience.

Which should you buy?

Choosing between the Hisense 40-Inch Class A4 Series and the Roku Smart TV 55-Inch Select Series ultimately depends on your specific needs. If you are on a budget and need a compact television for casual viewing, the Hisense model is an excellent choice at $135.95. However, if you prioritize picture quality, sound, and a richer smart TV experience, the Roku Smart TV, despite its higher price of $268.00, offers significant advantages, including 4K HDR resolution and enhanced audio features. Consider your viewing habits and space requirements to make the best decision for your home entertainment.