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LG 65-Inch Class OLED evo AI vs Samsung 75-Inch Class The Frame Pro

Updated April 2026 — LG 65-Inch Class OLED evo AI wins on value and picture, Samsung 75-Inch Class The Frame Pro wins on size and design.

LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV w/Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED65C5PUA, 2025)$1396.99

LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV w/Dolby Atmos, Dolby Vision, HDR10, AI Super Upscaling 4K, Filmmaker Mode, Wow Orchestra, Alexa Built-in (OLED65C5PUA, 2025)

LG

Winner
Samsung 75-Inch Class The Frame Pro LS03FW 4K Neo QLED Mini LED Smart TV (2025 Model) with Wireless One Connect + SAMSUNG S60D 5.0ch Soundbar w/Wireless Dolby Atmos Audio, HW-S60D/ZA

Samsung 75-Inch Class The Frame Pro LS03FW 4K Neo QLED Mini LED Smart TV (2025 Model) with Wireless One Connect + SAMSUNG S60D 5.0ch Soundbar w/Wireless Dolby Atmos Audio, HW-S60D/ZA

Samsung

The Samsung 75-Inch Class The Frame Pro takes the lead for users prioritizing screen size and integrated audio design, offering a 75-inch display and 5-channel sound. However, the LG 65-Inch Class OLED evo AI provides verified pricing at $1396.99 and detailed panel specifications including 8.3 million pixels. Choose Samsung for maximum immersion and aesthetics, or LG for transparent specs and OLED contrast.

Why LG 65-Inch Class OLED evo AI is better

Verified Pricing Transparency

Listed at $1396.99

High Pixel Density

8.3 million self-lit pixels

Glare Reduction Certified

UL Verified UGR less than 22

Why Samsung 75-Inch Class The Frame Pro is better

Larger Screen Diagonal

75-Inch Class display

Integrated Audio System

5-channel sound with Dolby Atmos

Wireless Connectivity

Includes 1 Wireless Connection Hub

Overall score

LG 65-Inch Class OLED evo AI
85
Samsung 75-Inch Class The Frame Pro
88

Specifications

SpecLG 65-Inch Class OLED evo AISamsung 75-Inch Class The Frame Pro
Screen Size65-Inch75-Inch
Price$1396.99
Display TechnologyOLED
Pixel Count8.3 million
Audio Channels5-channel
ProcessorAlpha 9 AI Processor Gen8
Glare RatingUGR < 22
Connectivity HubWireless Connection Hub

Dimension comparison

LG 65-Inch Class OLED evo AISamsung 75-Inch Class The Frame Pro

Design and build quality

The LG 65-Inch Class OLED evo AI focuses on traditional television aesthetics with an emphasis on screen performance. It features a design verified by UL for Discomfort Glare Free, ensuring the physical build supports viewing in various lighting conditions. The Samsung 75-Inch Class The Frame Pro differentiates itself with a picture frame aesthetic intended to blend into room decor. It includes customizable bezels to match user style preferences. Samsung also incorporates an all-in-one design that houses audio components within the unit, reducing the need for external speakers. Both units aim for premium integration, but Samsung prioritizes artistic fusion while LG prioritizes optical performance.

Display technology

LG utilizes OLED technology, celebrating 12 years of development in this area. The panel contains 8.3 million self-lit pixels, which allows for perfect black levels and individual pixel control. This technology creates high contrast ratios without requiring backlighting. The Brightness Booster technology magnifies individual pixels for luminous quality. Samsung's display specifications are not explicitly detailed in the provided data regarding panel type or pixel count. However, the 75-inch class size offers a larger surface area compared to the 65-inch LG model. LG provides specific metrics on glare with a UGR less than 22, while Samsung focuses on the visual transformation into art when not in use.

Performance and processing

The LG model is equipped with the Alpha 9 AI Processor Gen8. This processor handles picture enhancement and upscaling tasks. AI Super Upscaling technology automatically enhances picture quality for various content types including sports and movies. The system aims to deliver personalized smooth and vivid pictures. Samsung's processing capabilities are not specified in the provided text. The LG processor generation indicates a specific level of computational power dedicated to image refinement. Users seeking detailed information on image processing architecture will find more data with the LG unit. The performance focus for LG is on picture fidelity, whereas Samsung emphasizes the overall user experience through art modes.

Sound quality

Samsung includes an all-in-one design with a compact soundbar structure. It delivers 5-channel sound with Dolby Atmos support. Built-in subwoofers are included to provide deep bass without external components. This setup aims to unlock audio all-around-you. The LG audio specifications are not provided in the source data. Samsung's integration of audio hardware suggests a focus on eliminating additional equipment. The 5-channel configuration provides a defined surround sound capability. LG relies on standard TV audio or external pairing, while Samsung bundles the audio solution directly into the chassis for easy setup.

Smart features

Samsung transforms into a personal art gallery when not watching TV. Users can access a curated collection from the Art Store or upload personal photos. Various mat styles and colors are available to finish the look. This feature set turns the device into a digital frame. LG focuses on AI-driven picture enhancements rather than art display modes. The LG system emphasizes viewing experiences for sports and movies through upscaling. Samsung's smart platform extends beyond video consumption into interior design. Both systems offer digital customization, but Samsung targets the idle state of the television more aggressively.

Connectivity options

Samsung features a revolutionary wireless connection hub. This allows for flexibility in mounting options free from unsightly cords and clutter. This hardware inclusion simplifies the physical installation process. LG connectivity specifics such as port counts or wireless hubs are not listed in the provided data. The Samsung wireless hub addresses cable management directly. This can be a significant factor for wall-mounted installations where cable routing is difficult. LG users may need to manage traditional cabling unless specified otherwise in full manuals. The wireless hub provides a tangible hardware advantage for clean setups.

Price and value

The LG 65-Inch Class OLED evo AI is listed at a price of $1396.99. This provides a clear cost basis for comparison. Samsung's price is listed as N/A in the provided data. Value assessment for Samsung depends on external market research. LG offers transparency regarding cost versus specifications like pixel count and processor generation. The known price allows for immediate budget planning. Samsung's value proposition relies on the unique design and larger screen size. Without a listed price, direct value comparison favors the LG model for transparency. Buyers prioritizing budget certainty may prefer the LG option.

Which one should you buy?

Select the Samsung 75-Inch Class The Frame Pro if screen size and interior design integration are your primary concerns. The 75-inch diagonal and 5-channel audio provide a robust media center experience. The wireless connection hub simplifies installation. Choose the LG 65-Inch Class OLED evo AI if panel specifications and price transparency are more important. The 8.3 million pixels and UGR less than 22 rating offer verified performance metrics. The Alpha 9 AI Processor Gen8 ensures advanced upscaling. Both units serve different priorities within the television category.