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Polaroid Now 3rd Generation I-Type Instant Camera vs Polaroid Now+ Generation 2 - Camera + Film Bundle

Updated July 2026 — Polaroid Now 3rd Generation I-Type Instant Camera wins on battery, Polaroid Now+ Generation 2 - Camera + Film Bundle wins on price and connectivity.

The Polaroid Now offers a more budget-friendly option with solid performance, while the Now+ provides enhanced creative features for a higher price.

Why Polaroid Now 3rd Generation I-Type Instant Camera is better

Lower Price

Polaroid Now is $159.99 compared to Now+'s $174.99.

Simplicity

Polaroid Now focuses on classic instant photography.

Battery Life

Polaroid Now lasts for over 15 film packs.

Why Polaroid Now+ Generation 2 - Camera + Film Bundle is better

Creative Features

Polaroid Now+ includes Bluetooth connectivity and app control.

Lens System

Polaroid Now+ has a dual zone auto-switching lens.

Sustainability

Polaroid Now+ is made with 40% recycled plastic.

Overall score

Polaroid Now 3rd Generation I-Type Instant Camera
75
Polaroid Now+ Generation 2 - Camera + Film Bundle
82

Specifications

SpecPolaroid Now 3rd Generation I-Type Instant CameraPolaroid Now+ Generation 2 - Camera + Film Bundle
BrandPolaroidPolaroid
ModelNow 3rd GenNow+ Gen 2
Price$159.99$174.99
Film Compatibilityi-Type & 600i-Type & 600
Lens SystemTwin-lensDual zone
App ControlNoYes
Recycled MaterialNoYes

Dimension comparison

Polaroid Now 3rd Generation I-Type Instant CameraPolaroid Now+ Generation 2 - Camera + Film Bundle

Overview of the Polaroid Now Instant Cameras

When comparing the Polaroid Now 3rd Generation I-Type Instant Camera and the Polaroid Now+ Generation 2, it’s clear that both models offer unique features tailored to different styles of photography. The Polaroid Now is priced at $159.99, making it about 17% cheaper than the Now+, which retails for $174.99. This price difference may influence buyers who are looking for quality without breaking the bank.

Camera Features and Capabilities

The Polaroid Now boasts a twin-lens autofocusing system that effortlessly selects the right lens for the shot. This feature enhances sharpness in various lighting conditions, making it an excellent choice for casual photographers. In contrast, the Polaroid Now+ includes a dual zone auto-switching hyperfocal lens system, providing even greater precision in focusing. This makes the Now+ particularly appealing to those who enjoy experimenting with their photography.

Connectivity and Control

A major differentiator between the two cameras is connectivity. The Polaroid Now+ is Bluetooth connected, allowing users to access the Polaroid App for features like manual control, double exposure, and light painting. This added connectivity is perfect for creative users looking to explore various photography techniques. Meanwhile, the Polaroid Now is more straightforward, focusing on classic instant photography without the need for an app, appealing to those who prefer simplicity.

Design and Build Quality

Both cameras feature the iconic Polaroid design, but the Polaroid Now+ is made with 40% recycled plastic, reflecting a commitment to sustainability. The Now+ also includes a bonus lens filter kit, enhancing creative options. The Polaroid Now, while classic in design, does not emphasize recycled materials or additional accessories, making it less appealing to environmentally conscious buyers.

Battery Life and Power Source

The Polaroid Now comes with a built-in USB-C rechargeable battery that lasts for over 15 film packs, which is a significant advantage for those who take many photos in one outing. The Now+ also features a USB-C rechargeable battery, but the focus is on the additional creative tools available via the app rather than battery life specifics. Both cameras provide a modern power solution, but the Now's longevity may sway users who prioritize battery performance.

Film Compatibility

Both the Polaroid Now and the Now+ are compatible with Polaroid i-Type and 600 films, ensuring that users can enjoy the classic Polaroid experience regardless of their choice. However, the Now+ offers a comprehensive film bundle with 16 color photos included, which is a nice addition for those who want to start shooting right out of the box. The Polaroid Now includes similar film options but does not specify an included film bundle.

Price and Value

In terms of price, the Polaroid Now at $159.99 is the more budget-friendly option compared to the Now+, priced at $174.99. While the price difference is about $15, buyers should consider the additional features offered by the Now+, such as Bluetooth connectivity and creative app functionality. For those who are keen on leveraging technology to enhance their photography, the extra cost may be justified.

Which should you buy?

Ultimately, the choice between the Polaroid Now 3rd Generation and the Now+ Generation 2 comes down to your photography style and preferences. If you value simplicity, affordability, and solid performance, the Polaroid Now is an excellent option. However, if you seek creativity and greater control over your shots, the Polaroid Now+ is worth the extra investment. Both cameras have their strengths, but understanding your needs will lead you to the right choice.