Fujifilm Instax Mini 12 Instant Camera + 60 Photo vs Fujifilm Instax Mini 12 Instant Camera Lilac
Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera + 60 Photo leads on sales rank and price.
The Fujifilm Instax Mini 12 Instant Camera Lilac Purple offers a stylish design and features tailored for selfies at a lower price, making it the better choice for younger users.
Why Fujifilm Instax Mini 12 Instant Camera + 60 Photo is better
Accessory Count
Includes 60 photo prints and more accessories.
Color Variety
Available in Blossom Pink.
Photo Album
Includes a dedicated photo album.
Why Fujifilm Instax Mini 12 Instant Camera Lilac is better
Price
Cheaper by $7.
Sales Rank
Higher sales rank at 851.
Selfie Features
Includes built-in mirror for selfies.
Overall score
Specifications
| Spec | Fujifilm Instax Mini 12 Instant Camera + 60 Photo | Fujifilm Instax Mini 12 Instant Camera Lilac |
|---|---|---|
| Camera Color | Blossom Pink | Lilac Purple |
| Lens Type | Standard | Fujinon 60mm |
| Auto Exposure | Yes | Yes |
| Selfie Mode | No | Yes |
| Warranty | Fujifilm USA | Shutter Brand |
Dimension comparison
Overview of the Fujifilm Instax Mini 12 Instant Cameras
When it comes to instant photography, the Fujifilm Instax Mini 12 series offers two compelling options: the Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints and the Fujifilm Instax Mini 12 Instant Camera Lilac Purple + Fuji Film Value Pack. Both cameras are designed to deliver fun and immediate photo prints, but they cater to slightly different needs and preferences.
The first option, priced at $164.99, includes not only the camera but also an extensive accessory bundle including 60 photo prints, a case, and various decorative items. In contrast, the second option, available for $157.95, offers a more streamlined experience with 40 photo prints and a unique carrying case, making it about 4% cheaper than the first bundle.
Design and Aesthetics
The aesthetic appeal of a camera can significantly influence a buyer's choice. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints is offered in a vibrant Blossom Pink, while the Fujifilm Instax Mini 12 Instant Camera Lilac Purple sports a stylish lilac hue. Both designs aim to attract a younger audience and are compact for easy portability.
The Mini 12 features a slim body with a modern design, appealing to those looking for a trendy device. On the other hand, the lilac model comes with a camera case made from vegan leather and a more unique shutter-fitted design. This adds a touch of sophistication and style, making the lilac version stand out.
Features and Functionality
Both cameras offer similar functionality, designed for ease of use and instant gratification. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints boasts an automatic exposure feature, allowing users to snap photos without adjusting settings. It also includes a variety of accessories like frames and stickers to enhance the shooting experience.
Conversely, the Lilac Purple version includes a built-in mirror for selfies and a lens barrel that extends for close-up shots. This allows users to capture images from as close as 11.8 inches to 19.7 inches, making it particularly appealing for selfie enthusiasts. Both cameras promise fun and ease, though the lilac version may offer more features tailored for personal photography.
Included Accessories
The accessory bundles that accompany each camera can greatly enhance the overall value. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints comes with a comprehensive accessory package, which includes a quality camera case, 60 prints, frames, stickers, and a photo album specifically designed for instant prints. This extensive bundle makes it a great option for those who want to dive straight into instant photography.
In contrast, the Fujifilm Instax Mini 12 Instant Camera Lilac Purple + Fuji Film Value Pack offers a slightly lighter accessory kit, featuring a case, a 64-pocket photo album, and 40 instant film sheets. While the lilac pack is less extensive, it still provides essential accessories and is designed with fun aspects like quicksand beads in the photo album, appealing to users who appreciate playful design elements.
Pricing Comparison
Pricing is a crucial factor for many buyers, and here we see a clear distinction. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints is priced at $164.99, while the Fujifilm Instax Mini 12 Instant Camera Lilac Purple + Fuji Film Value Pack is available for $157.95. This makes the lilac camera about $7 cheaper, or approximately 4% less than its counterpart.
Considering the differences in included accessories, buyers may find the price difference justifiable based on personal preferences for features or aesthetics. For those who prioritize a broader accessory package, the additional cost for the first option may be worthwhile, while others may prefer the savings offered by the lilac version.
Sales Performance
Sales rank can provide insight into the popularity of each camera. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints has a sales rank of 4,425, while the Fujifilm Instax Mini 12 Instant Camera Lilac Purple ranks significantly higher at 851. This suggests that the lilac model is more favored among consumers, likely due to its trendy design and unique features.
A higher sales rank can indicate greater customer satisfaction or preference, making the lilac model a potentially safer bet for those looking for a reliable instant camera that resonates with current aesthetic trends.
Target Audience
The target audiences for these cameras may vary slightly based on their design and features. The Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints appeals primarily to families and gift-givers due to its extensive accessory bundle and vibrant color selection. It’s ideal for parties, holidays, or special occasions where capturing memories is essential.
Meanwhile, the Fujifilm Instax Mini 12 Instant Camera Lilac Purple caters to a younger demographic, particularly those interested in selfie culture and social media sharing. Its stylish design and added functionalities make it particularly attractive to teenagers and young adults looking to enhance their social media presence.
Which should you buy?
Choosing between the Fujifilm Instax Mini 12 Instant Camera + 60 Photo Prints and the Fujifilm Instax Mini 12 Instant Camera Lilac Purple ultimately depends on your specific needs and preferences. If you're looking for a camera that comes with an extensive set of accessories and you appreciate the vibrant Blossom Pink color, the first option may be the better choice despite its higher price.
However, if you prefer a stylish device with features tailored for selfies and a slightly lower price tag, the lilac version offers excellent value. With its higher sales rank and trendy design, it may also have broader appeal among younger users. In the end, both cameras promise to deliver fun and memorable instant photo experiences.

