Fujifilm Instax Mini 12 Instant Camera Blossom vs Fujifilm Instax Mini 12 Instant Camera Clay White
Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera Blossom wins on sales rank, Fujifilm Instax Mini 12 Instant Camera Clay White wins on price and album pockets.
The Fujifilm Instax Mini 12 Instant Camera Clay White offers more value with additional film and accessories, making it the better choice for enthusiasts.
Why Fujifilm Instax Mini 12 Instant Camera Blossom is better
Lower Price
The Blossom Pink model is $44 cheaper.
Compact Design
The Blossom Pink has a more playful aesthetic.
Starter Kit
Includes essential accessories for casual users.
Why Fujifilm Instax Mini 12 Instant Camera Clay White is better
More Film
Includes 60 sheets of film for extensive use.
Better Accessories
Comes with a sturdy travel case and a larger photo album.
Higher Sales Rank
Ranked 1243 compared to 9977 for Blossom Pink.
Overall score
Specifications
| Spec | Fujifilm Instax Mini 12 Instant Camera Blossom | Fujifilm Instax Mini 12 Instant Camera Clay White |
|---|---|---|
| Camera Type | Instant | Instant |
| Lens | Fujinon 60mm | Fujinon 60mm |
| Viewfinder | Optical | Optical |
| Auto Exposure | Yes | Yes |
| Color | Blossom Pink | Clay White |
Dimension comparison
Overview of the Fujifilm Instax Mini 12 Instant Cameras
The Fujifilm Instax Mini 12 Instant Camera Blossom Pink is priced at $127.95, while the Clay White version with a film value pack costs $171.95. The price difference of $44, or about 34%, makes the Blossom Pink model the more budget-friendly option. Both cameras offer similar features, but the additional accessories included with the Clay White version may justify its higher price for some users.
Key Features Comparison
Both the Blossom Pink and Clay White cameras are equipped with a Fujinon 60mm lens and an optical viewfinder, delivering instant photos in a credit card size. The Blossom Pink model includes 10 sheets of Instax film along with a custom-designed case and photo album, making it a stylish choice for casual users. In contrast, the Clay White bundle offers a more extensive package with a value pack of 60 film sheets and a sturdy camera case, making it ideal for those who plan to take many photos right away.
Design and Aesthetics
The aesthetic appeal of these instant cameras is distinct, with the Blossom Pink model exuding a playful, vibrant vibe perfect for casual outings and gatherings. The Clay White version offers a more classic and understated look, which may appeal to users who prefer a neutral color palette. While both designs are functional, the choice between them largely comes down to personal preference regarding color and style.
Accessories Included
The Blossom Pink model comes with a custom-designed case and a photo album for 10 prints, providing a complete starter package for new users. However, the Clay White version offers a more extensive accessory bundle, including a sturdy travel case with an adjustable strap and a 64-pocket album, allowing for greater organization and storage of a larger number of prints. This makes the Clay White bundle more suitable for enthusiasts who want to keep their memories neatly organized.
Film Availability and Usage
The Blossom Pink camera includes only 10 sheets of Instax film, which could limit the number of instant memories captured initially. In contrast, the Clay White model's inclusion of 60 sheets of film ensures that users can immediately start capturing and printing a significant number of moments without the need to purchase additional film right away, providing a more extensive experience for those who wish to use their camera frequently.
Performance and Usability
Both cameras feature automatic exposure and simple controls, making them user-friendly options for all ages. They are designed to produce bright, vibrant photos almost instantly, which is a hallmark of the Instax Mini series. The Blossom Pink model, however, may require users to purchase more film sooner, while the Clay White version allows for extended use right out of the box, appealing to those who want to maximize their instant photography experience.
Customer Reception
With a bestseller rank of 9977, the Blossom Pink camera has carved out a niche among casual users and those looking for a stylish entry into instant photography. Conversely, the Clay White model boasts a significantly better sales rank of 1243, suggesting that it is favored among consumers who seek a more comprehensive photography experience, including the convenience of additional film and accessories. This popularity reflects its appeal to a broader audience, particularly those who prioritize instant photography.
Which should you buy?
Ultimately, choosing between the Fujifilm Instax Mini 12 Instant Camera Blossom Pink and the Clay White version depends on your specific needs and budget. The Blossom Pink model is about 34% cheaper and provides a stylish, compact option for casual users who want an instant camera without breaking the bank. However, if you are an enthusiast or plan to take a significant number of photos, the Clay White bundle, with its larger film pack and comprehensive accessories, offers greater value in the long run.

