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Fujifilm Instax Mini 12 Instant Camera + MiniMate vs Polaroid Now+ 3rd Generation I-Type Instant Film

Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera + MiniMate wins on film count and battery, Polaroid Now+ 3rd Generation I-Type Instant Film wins on rank and price.

The Fujifilm Instax Mini 12 offers a more affordable and user-friendly option, while the Polaroid Now+ provides advanced features for creative photography.

Why Fujifilm Instax Mini 12 Instant Camera + MiniMate is better

Price

Fujifilm is $54.04 cheaper.

Ease of Use

Fujifilm is more straightforward for beginners.

Accessories

Fujifilm includes a comprehensive accessory bundle.

Why Polaroid Now+ 3rd Generation I-Type Instant Film is better

Creative Features

Polaroid offers Bluetooth connectivity and app controls.

Image Quality

Polaroid's autofocus system enhances image clarity.

Design

Polaroid has a classic aesthetic appealing to traditionalists.

Overall score

Fujifilm Instax Mini 12 Instant Camera + MiniMate
85
Polaroid Now+ 3rd Generation I-Type Instant Film
75

Specifications

SpecFujifilm Instax Mini 12 Instant Camera + MiniMatePolaroid Now+ 3rd Generation I-Type Instant Film
Lens60mmTwo-lens
ViewfinderOpticalDigital
FlashBuilt-inBuilt-in
App ControlNoYes
Selfie ModeYesNo

Dimension comparison

Fujifilm Instax Mini 12 Instant Camera + MiniMatePolaroid Now+ 3rd Generation I-Type Instant Film

Overview of the Fujifilm Instax Mini 12 and Polaroid Now+

The Fujifilm Instax Mini 12 Instant Camera is priced at $165.95, while the Polaroid Now+ 3rd Generation I-Type Instant Film Camera costs $219.99. This makes the Fujifilm option about 17% cheaper than the Polaroid model. Both cameras cater to instant photography enthusiasts but differ significantly in their features and capabilities.

Camera Features and Functionality

The Fujifilm Instax Mini 12 features a Fujinon 60mm lens and an optical image viewfinder, perfect for capturing credit card-sized prints quickly. With its built-in flash and automatic exposure mode, it ensures users can take photos in various lighting conditions. In contrast, the Polaroid Now+ enhances the traditional instant camera experience with Bluetooth connectivity, allowing users to access a range of creative controls via the Polaroid app. This includes features like aperture priority and double-exposure shooting, which the Fujifilm model lacks. While both cameras excel in instant photography, the Polaroid offers more advanced functionality for creative expression.

Accessories and Bundles

The Fujifilm Instax Mini 12 comes with a MiniMate accessory bundle that includes a custom case, 50 sheets of Instax film, and a flamingo print photo album. This comprehensive bundle adds significant value for those who want everything in one package. On the other hand, the Polaroid Now+ package includes a color i-Type film double pack, a wrist strap, and a signature camera case. While the Polaroid offers a quality case and film, it doesn't match the extensive bundle provided by Fujifilm, making the latter a more attractive option for those looking for added accessories.

Design and Aesthetics

The Fujifilm Instax Mini 12 is designed with a playful aesthetic, featuring a clay white color scheme that appeals to a younger audience. Its compact design is both user-friendly and stylish, perfect for casual outings and parties. Conversely, the Polaroid Now+ has a classic black finish that resonates with traditional instant camera fans. While both cameras are visually appealing, the choice largely depends on personal taste—whether you prefer a modern, playful look or a timeless, classic design.

Ease of Use

Both the Fujifilm Instax Mini 12 and Polaroid Now+ are designed with user-friendliness in mind, but they cater to different user experiences. The Fujifilm model provides straightforward functionality, ideal for beginners who want to snap and print photos without complex settings. The Polaroid Now+, while still user-friendly, requires a bit more engagement due to its app connectivity and creative controls. Users new to photography might find the Fujifilm easier to operate, while more advanced users might appreciate the depth offered by the Polaroid.

Image Quality

The image quality from both cameras is generally good, but they approach it differently. The Fujifilm Instax Mini 12 produces credit card-sized prints with vibrant colors, thanks to its advanced film technology. Users can expect satisfying results in various lighting conditions due to its automatic exposure mode. The Polaroid Now+ aims for a classic look, producing iconic full-sized Polaroid images. It features an upgraded two-lens autofocus system, which enhances clarity and detail, potentially delivering sharper images than the Fujifilm. For those prioritizing image quality and detail, the Polaroid might have the upper hand.

Price Comparison

Pricing is a significant factor when choosing between these two instant cameras. The Fujifilm Instax Mini 12 is priced at $165.95, making it a budget-friendly option for casual users and beginners. In contrast, the Polaroid Now+ is priced at $219.99, about 33% more expensive. This price difference reflects the additional features and accessories offered by the Polaroid. However, prospective buyers should consider whether the extra investment aligns with their photography needs and budget.

Which should you buy?

In conclusion, choosing between the Fujifilm Instax Mini 12 and the Polaroid Now+ depends largely on personal preference and intended use. If you're looking for an affordable, easy-to-use camera that comes with a comprehensive bundle, the Fujifilm Instax Mini 12 is the better choice. However, if you want a more advanced camera with creative controls and superior image quality, the Polaroid Now+ could be worth the extra investment. Ultimately, both cameras deliver enjoyable instant photography experiences, catering to different types of users.