Polaroid Now 2nd Generation I-Type Instant Camera vs Polaroid Now+ 3rd Generation I-Type Instant Film
Updated July 2026 — Polaroid Now+ 3rd Generation I-Type Instant Film leads on price and weight.
The Polaroid Now+ 3rd Generation offers advanced features and connectivity, making it the better choice for photography enthusiasts.
Why Polaroid Now 2nd Generation I-Type Instant Camera is better
Lower Price
Now 2nd Generation is $50 cheaper.
Simplicity
Now 2nd Generation offers a straightforward user experience.
Included Film
Now 2nd Generation includes film in the bundle.
Why Polaroid Now+ 3rd Generation I-Type Instant Film is better
Advanced Features
Now+ includes Bluetooth connectivity and app control.
Image Quality
Now+ has an upgraded autofocus system for sharper images.
Accessories
Now+ comes with a hard case and power bundle.
Overall score
Specifications
| Spec | Polaroid Now 2nd Generation I-Type Instant Camera | Polaroid Now+ 3rd Generation I-Type Instant Film |
|---|---|---|
| Model | Now 2nd Gen | Now+ 3rd Gen |
| Film Type | i-Type & 600 | i-Type & 600 |
| Connectivity | None | Bluetooth |
| Battery | USB-C | USB-C |
| Autofocus | Dual Lens | Upgraded Dual Lens |
Dimension comparison
Overview of the Polaroid Now 2nd Generation and Now+ 3rd Generation
When comparing the Polaroid Now 2nd Generation I-Type Instant Camera and the Polaroid Now+ 3rd Generation I-Type Instant Film Camera, it's essential to recognize their primary features and intended uses. The Now 2nd Generation is priced at $169.99, making it about 23% cheaper than the Now+ 3rd Generation, which costs $219.99. While both cameras offer the classic instant photography experience, they cater to slightly different audiences based on their features and technological advancements.
Design and Build Quality
Both cameras exhibit a modern design with a focus on functionality, but the Now+ 3rd Generation includes enhancements that promote user engagement. The Now 2nd Generation is crafted from 40% recycled materials, similar to the Now+, which also emphasizes sustainability in its construction. However, the Now+ features a better light meter position and improved ranging sensor, making it a more sophisticated option for those who value precision in their photography. The inclusion of a built-in tripod mount in the Now+ adds to its versatility, making it more suitable for various shooting conditions.
Features and Functionalities
The Now 2nd Generation provides essential functionalities for instant photography, including a dual lens autofocus system and a self-timer. However, the Now+ takes this a step further with its Bluetooth connectivity, allowing it to connect to the Polaroid app for enhanced creative control. Users can access features such as aperture priority and remote controls, which are not available in the Now 2nd Generation. This added functionality positions the Now+ as a more advanced tool for photography enthusiasts looking to experiment with their shots.
Film and Photography Experience
Both cameras are compatible with Polaroid i-Type and 600 film, ensuring that users can capture iconic Polaroid photos. The Now 2nd Generation comes with a double pack of Color i-Type Film (16 photos) included in its bundle, making it ready to shoot right out of the box. In contrast, while the Now+ also includes a double pack of Color i-Type Film, its advanced features may appeal more to users who are looking to explore different photography techniques and styles. This difference can influence the overall photography experience, depending on the user's needs and preferences.
Connectivity and Control
Connectivity is a significant differentiator between the two cameras. The Now 2nd Generation operates as a standalone device, suitable for users who prefer a straightforward shooting experience. On the other hand, the Now+ uses Bluetooth to connect to the Polaroid app, which unlocks a range of creative controls and options. This connectivity allows users to instantly scan and share their photos, enhancing the overall photography experience and making it more interactive. For tech-savvy users, this feature alone could justify the price difference.
Accessories and Bundles
Both cameras come with essential accessories that enhance their usability. The Now 2nd Generation includes a neck strap and a USB charging cable, providing convenience for users on the go. The Now+ goes a step further by including a Signature Series hard case and a power bundle, catering to users who want to protect their investment and ensure they have the necessary tools for extended shooting sessions. The additional accessories can add value to the overall package, especially for those who prioritize portability and protection for their gear.
Performance and Image Quality
In terms of image quality, both cameras leverage Polaroid's classic instant film technology, delivering vibrant colors and unique photo characteristics. The Now+ features an upgraded two-lens autofocus system, which reportedly takes sharper pictures compared to the Now 2nd Generation. This improvement in autofocus can significantly impact the final image quality, particularly in challenging lighting conditions. Users looking for the best possible performance may find the Now+ to be a superior choice, especially when taking advantage of its advanced features.
Which should you buy?
Deciding between the Polaroid Now 2nd Generation and the Now+ 3rd Generation ultimately depends on your specific needs and preferences. If you are looking for an accessible entry point into instant photography at $169.99, the Now 2nd Generation offers essential features and a straightforward user experience. However, if you are willing to invest an additional $50 for enhanced connectivity, creative control, and improved image quality, the Now+ 3rd Generation is likely the better choice for those who wish to explore more advanced photography techniques.

