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ALTRA Women's FWD VIA Road Running Shoe, Light Gray, 8.5 vs ASICS Women's Gel-Pulse 17 Running Shoes, 9,

Updated August 2026 — ASICS Women's Gel-Pulse 17 Running Shoes, 9, leads on breathability and comfort.

The ALTRA Women's FWD VIA offers innovative features for foot health and propulsion, while the ASICS Women's Gel-Pulse 17 is a more budget-friendly option with reliable technology.

Why ALTRA Women's FWD VIA Road Running Shoe, Light Gray, 8.5 is better

Foot Health

ALTRA promotes good foot health with APMA Seal of Acceptance.

Propulsion

ALTRA features a rocker shape for enhanced toe-off.

Comfort

ALTRA uses EGO FLO foam for a soft underfoot feel.

Why ASICS Women's Gel-Pulse 17 Running Shoes, 9, is better

Price

ASICS is about 30% cheaper at $69.95.

Bestseller Rank

ASICS has a higher bestseller rank at 12,467.

Cushioning

ASICS features Rearfoot GEL technology for shock absorption.

Overall score

ALTRA Women's FWD VIA Road Running Shoe, Light Gray, 8.5
78
ASICS Women's Gel-Pulse 17 Running Shoes, 9,
85

Specifications

SpecALTRA Women's FWD VIA Road Running Shoe, Light Gray, 8.5ASICS Women's Gel-Pulse 17 Running Shoes, 9,
BrandALTRAASICS
ModelFWD VIAGel-Pulse 17
WeightLightweightModerate
UpperMeshMesh
MidsoleEGO FLOAMPLIFOAM PLUS

Dimension comparison

ALTRA Women's FWD VIA Road Running Shoe, Light Gray, 8.5ASICS Women's Gel-Pulse 17 Running Shoes, 9,

Price Comparison

The ALTRA Women's FWD VIA Road Running Shoe is priced at $99.97, while the ASICS Women's Gel-Pulse 17 Running Shoes are more budget-friendly at $69.95, making them about 30% cheaper. This difference might be significant for those who prioritize cost over specific features. While both shoes are designed for comfort and performance, the lower price point of the ASICS could attract casual runners or those looking for a reliable daily shoe without a hefty investment.

Brand Reputation

Both ALTRA and ASICS are well-respected brands in the running community, known for their commitment to quality and performance. ALTRA has made a name for itself with innovations like the EGO FLO supercritical midsole foam, which enhances comfort and cushioning. On the other hand, ASICS is recognized for its GEL technology, which provides excellent shock absorption and comfort. The ASICS Women's Gel-Pulse 17 holds a higher bestseller rank at 12,467 compared to ALTRA's 23,294, suggesting a broader acceptance and popularity among users.

Comfort and Cushioning

When it comes to comfort, the ALTRA Women's FWD VIA features a unique rocker shape designed to propel the runner forward, which can enhance the running experience. This shoe also boasts the APMA Seal of Acceptance, indicating its endorsement for promoting good foot health. In contrast, the ASICS Women's Gel-Pulse 17 incorporates Rearfoot GEL technology for cushioning and shock absorption along with AMPLIFOAM PLUS cushioning for a softer ride. While both shoes prioritize comfort, the ALTRA’s innovative design may appeal more to those looking for a specific kind of propulsion in their stride.

Design and Aesthetics

The ALTRA Women's FWD VIA is presented in a light gray colorway, exuding a sleek and modern look that could appeal to many runners. Meanwhile, the ASICS Women's Gel-Pulse 17 sports a gravel and lilac hint combination, which may attract those who prefer a more vibrant aesthetic. Design is subjective, but both shoes offer a level of visual appeal that aligns with contemporary running shoe trends. Ultimately, the choice between them may come down to personal style preferences.

Durability and Build Quality

Both shoes are built with durability in mind, but their construction methods differ. The ALTRA Women's FWD VIA utilizes a supercritical midsole foam, which is designed to provide a lightweight feel without compromising on cushioning. The ASICS Women's Gel-Pulse 17 features a molded rubber outsole, which is known for its resilience and grip. This difference in build materials suggests that while both shoes will serve well for running, the ASICS may have a slight edge in terms of long-term wear resistance.

Technology and Features

The ALTRA Women's FWD VIA comes equipped with advanced features like the rocker shape that enhances toe-off efficiency and promotes a natural stride. In contrast, the ASICS Women's Gel-Pulse 17 showcases multiple technologies, including Rearfoot GEL for shock absorption and Ortholite Hybrid Max Lite sockliner for moisture management and breathability. The variety of features in the ASICS may appeal to runners who value comprehensive technology in their footwear, while the ALTRA could attract those interested in a unique propulsion experience.

Fit and Sizing

Fit is essential for running shoes, and both products have unique characteristics. The ALTRA Women's FWD VIA is designed with a specific focus on promoting good foot health, which may influence how it fits compared to traditional running shoes. The ASICS Women's Gel-Pulse 17, featuring a mesh upper, may offer a more adaptive fit for various foot shapes, enhancing comfort during extended wear. Depending on individual foot structure and preferences, the fit of each shoe can significantly impact the overall running experience.

Which should you buy?

Ultimately, the choice between the ALTRA Women's FWD VIA and the ASICS Women's Gel-Pulse 17 comes down to personal priorities and preferences. If you are looking for a shoe that promotes foot health and offers innovative propulsion technology, the ALTRA might be the better option despite its higher price tag of $99.97. However, if you're in search of a reliable, comfortable shoe that is about 30% cheaper at $69.95 and features tried-and-true technologies, the ASICS could be your best bet. Each shoe has its unique strengths, and your decision should align with your specific running needs and budget.