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Fujifilm Instax Mini 12 Instant Camera Blossom vs FUJIFILM Instax Square SQ1 Instant Camera - Chalk White

Updated July 2026 — FUJIFILM Instax Square SQ1 Instant Camera - Chalk White leads on sales rank and price.

The Fujifilm Instax Mini 12 offers a more affordable and fun option with additional accessories, while the Instax Square SQ1 provides larger prints and a few extra features.

Why Fujifilm Instax Mini 12 Instant Camera Blossom is better

Price

Mini 12 is $45 cheaper than SQ1

Accessories

Mini 12 includes more accessories in the bundle

Sales Rank

Mini 12 has a better sales rank at 3283

Why FUJIFILM Instax Square SQ1 Instant Camera - Chalk White is better

Print Size

SQ1 prints are 1.5 times larger than Mini 12

Selfie Features

SQ1 includes a selfie mirror and one-touch selfie mode

Grip Comfort

SQ1 has a rounded and textured grip for better handling

Overall score

Fujifilm Instax Mini 12 Instant Camera Blossom
85
FUJIFILM Instax Square SQ1 Instant Camera - Chalk White
78

Specifications

SpecFujifilm Instax Mini 12 Instant Camera BlossomFUJIFILM Instax Square SQ1 Instant Camera - Chalk White
Lens60mm f/12.7N/A
Auto ExposureYesYes
FlashBuilt-inN/A
Selfie ModeNoYes
Image FormatMiniSquare
Included Film20 SheetsN/A

Dimension comparison

Fujifilm Instax Mini 12 Instant Camera BlossomFUJIFILM Instax Square SQ1 Instant Camera - Chalk White

Overview of the Fujifilm Instax Mini 12 and Instax Square SQ1

The Fujifilm Instax Mini 12 Instant Camera is priced at $134.95, making it about 25% cheaper than the Fujifilm Instax Square SQ1, which retails for $179.99. When choosing between these two models, the price difference is a significant factor. However, both cameras offer unique features catering to different photography preferences and styles.

Design and Build Quality

The Fujifilm Instax Mini 12 features a colorful and compact design, making it visually appealing and easy to carry. The camera comes with a fitted case that is both fashionable and practical, providing protection while ensuring ease of access. In contrast, the Instax Square SQ1 has a rounded and textured grip, designed for comfort during use. It also includes a separate thumb grip attachment for added convenience. Both cameras are built with user-friendliness in mind, but the Mini 12's vibrant aesthetics and included accessories may appeal more to younger users or those looking for a fun, casual photography experience.

Image Capture and Print Size

The Instax Mini 12 produces mini-sized images, while the Instax Square SQ1 captures square format images that are 1.5 times larger than mini prints. This distinction in print size may be crucial depending on how users intend to display their photos. The SQ1's larger prints allow for a more immersive viewing experience, capturing more detail and context in each shot. On the other hand, the Mini 12's smaller prints are ideal for quick snapshots and are easier to share or store in compact albums.

Features and Functionality

The Fujifilm Instax Mini 12 is equipped with a Fujinon 60mm f/12.7 lens and boasts features like auto exposure and a built-in flash, making it suitable for various lighting conditions. The Mini 12 also includes a variety of accessories such as colored filters and a photo album, enhancing the overall user experience. Meanwhile, the Instax Square SQ1 offers features like a selfie mirror and one-touch selfie mode, which are particularly appealing to users who enjoy taking self-portraits. Both cameras have their strengths, but the Mini 12’s additional accessories provide more creative options right out of the box.

Battery Life and Power

The Instax Mini 12 and the Instax Square SQ1 both rely on batteries, but they use different types. The Mini 12 is powered by two CR2 batteries. While specific battery life details are not provided, users often find that battery longevity can vary with usage frequency and lighting conditions. The SQ1 also uses CR2 batteries, but it may have advantages in terms of power management due to its design. Users should consider their expected usage to determine which model might better suit their needs in terms of battery life.

User Experience and Portability

Portability is a key factor for instant cameras, and both the Fujifilm Instax Mini 12 and the Instax Square SQ1 excel in this area. The Mini 12 is compact and lightweight, making it easy to carry around, especially with its included stylish carrying case. Conversely, the SQ1 is also designed for ease of use, featuring a comfortable grip that makes it simple to hold during extended photography sessions. The Mini 12’s vibrant design and included accessories may make it more appealing for casual outings, while the SQ1’s grip design can enhance the experience for users who prioritize comfort during use.

Price Comparison

At $134.95, the Fujifilm Instax Mini 12 is a more budget-friendly option compared to the $179.99 price tag of the Instax Square SQ1. This price difference of about $45 may influence buyers who are looking for a fun camera without breaking the bank. The Mini 12 offers excellent value, especially considering the additional accessories included in the bundle. However, for those willing to invest more, the SQ1 provides larger prints and a few extra features that could justify its higher cost.

Bestsellers and Popularity

The Fujifilm Instax Mini 12 has a sales rank of 3283, indicating a solid position in the market and popularity among users. In contrast, the SQ1 has a sales rank of 12092, suggesting that while it is still a viable option, it may not be as widely sought after as the Mini 12. This difference in sales rank could reflect consumer preferences for the Mini 12’s combination of price, features, and aesthetic appeal.

Which should you buy?

Choosing between the Fujifilm Instax Mini 12 and the Instax Square SQ1 ultimately hinges on your photography needs and budget. If you are looking for a more affordable, fun option with a variety of accessories, the Mini 12 is an excellent choice. However, if you prefer larger print sizes and additional features like a selfie mode, the Square SQ1 might be worth the investment. Consider how you plan to use the camera and what features matter most to you before making your decision.