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Fujifilm Instax Mini 12 Instant Camera Clay White vs Polaroid Now 3rd Generation i-Type Instant Camera

Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera Clay White wins on film count and portability, Polaroid Now 3rd Generation i-Type Instant Camera wins on weight.

The Fujifilm Instax Mini 12 offers a fun and user-friendly experience with a larger film bundle, while the Polaroid Now provides advanced features and versatility. Choose based on your photography needs.

Why Fujifilm Instax Mini 12 Instant Camera Clay White is better

Film Quantity

Includes 60 sheets of film compared to 8 sheets with Polaroid.

User-Friendly

Designed for easy use, especially for kids.

Accessories

Comes with a travel case and photo album.

Why Polaroid Now 3rd Generation i-Type Instant Camera is better

Advanced Features

Offers self-timer and double-exposure modes.

Classic Design

Iconic aesthetic appeals to traditionalists.

Lower Price

More affordable at $153.99.

Overall score

Fujifilm Instax Mini 12 Instant Camera Clay White
85
Polaroid Now 3rd Generation i-Type Instant Camera
78

Specifications

SpecFujifilm Instax Mini 12 Instant Camera Clay WhitePolaroid Now 3rd Generation i-Type Instant Camera
LensFujinon 60mmTwo-lens system
ExposureAutomaticManual
Film TypeInstax Minii-Type, 600
BatteryRechargeableRechargeable
Self-TimerNoYes

Dimension comparison

Fujifilm Instax Mini 12 Instant Camera Clay WhitePolaroid Now 3rd Generation i-Type Instant Camera

Design and Build Quality

The Fujifilm Instax Mini 12 features a fun, colorful design that appeals to a wide demographic, while the Polaroid Now 3rd Generation has a more classic aesthetic. The Instax Mini 12 weighs less and is ideal for the younger audience due to its playful look and lightweight build. The Polaroid Now, on the other hand, boasts an iconic design made with 40% recycled materials, reflecting a commitment to sustainability. While both cameras are designed for on-the-go photography, the Instax Mini 12 includes a sturdy travel case, enhancing its portability. The Instax Mini 12’s design is particularly user-friendly, making it great for kids, while the Polaroid Now's retro style appeals to those who appreciate classic design.

Features and Functionality

In terms of features, the Fujifilm Instax Mini 12 is equipped with a Fujinon 60mm lens and automatic exposure, making capturing moments straightforward. It allows users to produce vibrant 2” x 3” photos almost instantly. The Polaroid Now offers more advanced features, including an upgraded autofocus system and compatibility with i-Type and 600 Film, catering to those who enjoy experimenting with photography. The Polaroid’s self-timer and double-exposure modes add a creative twist, while the Instax Mini 12 focuses on simplicity and fun. Therefore, if you seek straightforward instant photography, the Instax Mini 12 is the way to go, but for those wanting more control and creative options, the Polaroid Now shines.

Price Comparison

The Fujifilm Instax Mini 12 is priced at $171.95, making it about 11% more expensive than the Polaroid Now, which retails for $153.99. This price difference may influence buyers who are budget-conscious or looking for value in their purchase. Given that the Polaroid Now also includes 8 photos of i-Type Color Film, it could be seen as a more economical choice for those just starting with instant photography. The Instax Mini 12 does come with a larger value pack of 60 sheets, which may justify its higher price for frequent users. Thus, the choice may hinge on whether you prefer an immediate outlay for a larger quantity of film or a lower initial cost with fewer photos.

Film Compatibility and Quality

When it comes to film, the Fujifilm Instax Mini 12 includes a value pack of 60 sheets specifically designed for Instax Mini cameras, ensuring that users have ample supplies for capturing memories. The film develops quickly and produces vibrant, smudge-free prints. On the other hand, the Polaroid Now is compatible with both i-Type and 600 Film, giving it versatility in film choice but starting with only 8 photos in its bundle. This difference in film capacity could sway buyers based on how often they plan to shoot. If you frequently take photos and want to avoid the hassle of purchasing additional film, the Fujifilm Instax Mini 12’s offering is more appealing.

User Experience and Ease of Use

Both cameras are designed to be user-friendly, but they cater to different audiences. The Fujifilm Instax Mini 12 has simple controls and automatic features, making it accessible for children and novice photographers. Its lightweight design enhances ease of use, perfect for fun moments at events or travels. Conversely, the Polaroid Now incorporates more complex features like improved light metering and autofocus, which might appeal to users who enjoy a more hands-on approach to photography. However, this added complexity could be intimidating for some beginners. Therefore, those seeking a straightforward instant photography experience may prefer the Instax Mini 12, while those looking for advanced functionality might gravitate towards the Polaroid Now.

Portability and Accessories

The Fujifilm Instax Mini 12 bundle comes with a Sturdy Tiger travel case and a 64-photo album, enhancing its overall value for users who want to protect and organize their photos and camera. The portable case is particularly useful for travel, making the Instax Mini 12 a great companion for adventures. In contrast, the Polaroid Now comes with a wrist strap and a lens cleaning cloth, which are practical but do not offer the same level of protective accessories. If you highly value portability and organization, the Fujifilm Instax Mini 12 provides a better package for your needs.

Performance and Image Quality

In terms of performance, the Fujifilm Instax Mini 12 is designed to produce bright and vibrant photos instantly, making it perfect for capturing those spontaneous moments. The Polaroid Now’s improvements, such as a two-lens autofocus system and better light metering, allow for clearer images in various lighting conditions. While both cameras deliver good quality prints, the Polaroid Now may edge out in versatility, especially for those who enjoy shooting in different environments. Hence, if you prioritize immediate, vibrant prints, the Instax Mini 12 is an excellent choice, but for users interested in capturing high-quality images under varied conditions, the Polaroid Now may be preferable.

Which should you buy?

Choosing between the Fujifilm Instax Mini 12 and the Polaroid Now 3rd Generation ultimately depends on your priorities. If you value a fun, user-friendly design with a large film bundle and straightforward operation, the Fujifilm Instax Mini 12 at $171.95 is a strong contender. However, if you're looking for a more classic instant camera with advanced features, versatility in film type, and a lower price point of $153.99, the Polaroid Now could be your best bet. Each camera offers unique benefits, making them suitable for different types of users—whether you're a beginner or someone who enjoys experimenting with photography.