Fujifilm Instax Mini 12 Instant Camera with Case, vs Polaroid Now+ Generation 2 - Camera + Film Bundle
Updated July 2026 — Fujifilm Instax Mini 12 Instant Camera with Case, wins on size, Polaroid Now+ Generation 2 - Camera + Film Bundle wins on sales rank and price.
The Fujifilm Instax Mini 12 offers a budget-friendly option with a comprehensive accessory kit, while the Polaroid Now+ provides advanced features for creative control. Choose based on your photography needs.
Why Fujifilm Instax Mini 12 Instant Camera with Case, is better
Price
Fujifilm is $55 cheaper.
Accessory Kit
Includes more accessories.
Simplicity
Easier for casual users.
Why Polaroid Now+ Generation 2 - Camera + Film Bundle is better
Advanced Features
Offers Bluetooth connectivity and app control.
Image Quality
Dual lens autofocus enhances photo quality.
Eco-Friendly
Made with 40% recycled materials.
Overall score
Specifications
| Spec | Fujifilm Instax Mini 12 Instant Camera with Case, | Polaroid Now+ Generation 2 - Camera + Film Bundle |
|---|---|---|
| Camera Type | Instant | Instant |
| Film Included | None | 16 Photos |
| Bluetooth | No | Yes |
| Lens Type | Standard | Dual Autofocus |
| App Control | No | Yes |
Dimension comparison
Overview of the Fujifilm Instax Mini 12
The Fujifilm Instax Mini 12 is an instant camera that comes with a comprehensive accessory kit, including a matching case, decoration stickers, frames, and a photo album. Priced at $119.99, it positions itself as a budget-friendly option for those looking to capture memories instantly. With a sales rank of 9,566, it is quite popular among instant camera buyers.
This camera offers a value accessory bundle that enhances the experience of instant photography. The included items not only protect the camera but also allow users to personalize their photos with various decorative elements. The Instax Mini 12 is designed for various occasions, making it a versatile choice for parties, birthdays, and gifts.
Overview of the Polaroid Now+ Generation 2
The Polaroid Now+ Generation 2 is a more advanced instant camera, retailing at $174.99. It includes a film bundle with 16 color photos and features Bluetooth connectivity, allowing for app-controlled photography. With a sales rank of 23,248, it caters to a slightly different audience that values creative control and modern technology.
This camera offers various creative features through its app, such as double exposure and light painting, making it suitable for photography enthusiasts. The Polaroid Now+ is also made with 40% recycled plastic, appealing to environmentally conscious consumers. Its dual lens autofocus further enhances the quality of photographs by automatically switching between close-up and standard shots.
Design and Build Quality
The Fujifilm Instax Mini 12 sports a slim and updated design, appealing to those who prefer a compact camera. Its included case offers protection and style, making it easy to carry around. The pastel colors available, such as the Blossom Pink, add a fun and youthful touch, suitable for casual use.
In contrast, the Polaroid Now+ features a classic design but is made with 40% recycled materials, which may attract eco-conscious buyers. Its build quality includes a tripod mount and a USB-C rechargeable battery, emphasizing practicality and modern usability. While both cameras are appealing, the choice often boils down to personal aesthetic preferences.
Features and Functionality
The Fujifilm Instax Mini 12 focuses on simplicity and immediate use, perfect for those who want straightforward instant photography. Its accessory kit enhances its functionality, making it ideal for casual, fun moments. While it may lack advanced features, its ease of use appeals to families and casual photographers.
On the other hand, the Polaroid Now+ offers a range of creative tools through its Bluetooth-connected app, allowing for manual control and various photography techniques. The addition of a lens filter kit provides further creative potential, making this model more suitable for serious photography enthusiasts. This model's features justify its higher price point, as it offers more than just instant photos.
Performance and Image Quality
The performance of both cameras is designed for instant photography, but they cater to different user needs. The Fujifilm Instax Mini 12 is built for quick snapshots, producing vibrant prints that are perfect for sharing and displaying. The simplicity of its operation allows users to focus on capturing moments without worrying about settings.
The Polaroid Now+, however, takes performance a step further with its dual lens autofocus system, ensuring that users get the perfect shot automatically. This camera is compatible with both i-Type and 600 film, further enhancing its versatility. While the Fujifilm camera is great for fun, the Polaroid offers a more professional touch, appealing to those who want to experiment with their photography.
Accessories and Bundles
The Fujifilm Instax Mini 12 comes with a generous accessory bundle, including a camera case, frames for displaying photos, and a photo album. This value-oriented package enhances the overall experience and makes it an attractive option for those new to instant photography or looking to gift a camera.
In contrast, the Polaroid Now+ includes a film bundle with 16 color photos and a bonus lens filter kit, adding extra value for users interested in experimenting with different styles. While it does not offer as many accessories as the Fujifilm, the inclusion of creative tools through its app provides a unique advantage for those looking to enhance their photography skills.
Price Comparison
The Fujifilm Instax Mini 12 is priced at $119.99, making it about 31% cheaper than the Polaroid Now+, which retails for $174.99. For budget-conscious buyers or those new to instant photography, the Fujifilm offers a compelling entry point with its affordable price and extensive accessory bundle.
The higher price of the Polaroid Now+ reflects its advanced features and capabilities. While it may be a more significant investment, it appeals to users who are willing to pay for creative control and enhanced performance. The choice between these two cameras may depend on how much the buyer values advanced features versus affordability.
Which should you buy?
Choosing between the Fujifilm Instax Mini 12 and the Polaroid Now+ Generation 2 ultimately depends on your photography needs and budget. If you are looking for an affordable, user-friendly instant camera with a fun accessory kit, the Fujifilm Instax Mini 12 is a solid choice. However, if you value advanced features, creative control, and are willing to invest more for a versatile photography tool, the Polaroid Now+ is the better option. Both cameras have their unique strengths, catering to different segments of the instant photography market.

