Polaroid Now 3rd Generation i-Type Instant Camera vs Polaroid Now+ 3rd Generation I-Type Instant Film
Updated July 2026 — Polaroid Now+ 3rd Generation I-Type Instant Film leads on price and weight.
The Polaroid Now offers a budget-friendly option for classic instant photography, while the Now+ provides advanced features for creative control.
Why Polaroid Now 3rd Generation i-Type Instant Camera is better
lower price
Polaroid Now is $66 cheaper than Now+
simpler use
Polaroid Now is designed for straightforward operation
classic design
Polaroid Now maintains a classic instant camera aesthetic
Why Polaroid Now+ 3rd Generation I-Type Instant Film is better
advanced features
Polaroid Now+ includes Bluetooth connectivity and app integration
creative control
Polaroid Now+ offers more creative modes and tools
additional accessories
Polaroid Now+ comes with a hard case and extra film
Overall score
Specifications
| Spec | Polaroid Now 3rd Generation i-Type Instant Camera | Polaroid Now+ 3rd Generation I-Type Instant Film |
|---|---|---|
| Camera Type | Instant | Instant |
| Film Compatibility | i-Type, 600 | i-Type, 600 |
| Bluetooth | No | Yes |
| Self-Timer | Yes | Yes |
| Double Exposure | Yes | Yes |
| Included Film | 8 Photos | 16 Photos |
Dimension comparison
Overview of the Polaroid Now 3rd Generation Cameras
The Polaroid Now 3rd Generation i-Type Instant Camera is priced at $153.99, making it about 30% cheaper than the Polaroid Now+ 3rd Generation i-Type Instant Film Camera, which retails for $219.99. Both cameras are designed for instant photography enthusiasts, but they offer different features that cater to varying levels of creativity and functionality. The Now model focuses on classic instant photography, while the Now+ enhances that experience with Bluetooth connectivity and app integration.
Design and Build Quality
Both the Polaroid Now and the Now+ showcase an iconic Polaroid design, but the Now+ also includes a signature series EVA hard case, enhancing its portability and protection. Each camera is made with 40% recycled materials, reflecting a commitment to sustainability. The Now has a sleek black finish, while the Now+ offers a more comprehensive bundle that includes additional accessories. This emphasis on design not only makes them visually appealing but also functional for users who appreciate aesthetics in their photography equipment.
Key Features Comparison
The Polaroid Now features a better light meter position, improved ranging sensor, and an upgraded two-lens autofocus system, ensuring sharper pictures. In contrast, the Now+ takes this a step further by adding Bluetooth connectivity, which allows users to connect to the Polaroid app for enhanced creative control. This includes access to various modes like aperture priority and manual control, making the Now+ a more versatile option for those looking to explore the full potential of instant photography.
Film Compatibility
Both the Polaroid Now and the Now+ are compatible with Polaroid i-Type Film and 600 Film, allowing users to capture iconic, full-sized Polaroid pictures. However, the Now+ is specifically designed to leverage its app connectivity for instant scanning and sharing of photos, adding a modern twist to the traditional instant film experience. This feature may appeal to younger audiences who value digital sharing alongside physical prints.
Usability and User Experience
The Polaroid Now is designed for straightforward operation, ideal for users who appreciate simplicity. It includes a self-timer mode for group shots and a double-exposure feature for creative compositions. The Now+, however, enhances usability with its app integration, offering remote controls and additional creative tools that cater to more advanced users. Consequently, while both cameras are user-friendly, the Now+ provides a richer experience for users willing to engage with technology.
Price Comparison
Priced at $153.99, the Polaroid Now is about $66 cheaper than the Now+, making it a more budget-friendly choice for those who want to enjoy instant photography without the added tech features. The Now+ may justify its higher price with its advanced functionalities, but for users who prioritize basic instant photography, the Now presents significant savings while still delivering quality performance.
Target Audience
The Polaroid Now is perfect for casual photographers and those new to instant photography, offering a straightforward and enjoyable experience. Meanwhile, the Now+ is tailored for creative individuals who want to push the boundaries of instant photography with app connectivity and advanced features. This distinction makes it essential for potential buyers to consider their photography needs—whether they desire simplicity or enhanced creative control.
Which should you buy?
In conclusion, if you are seeking a classic instant camera experience without breaking the bank, the Polaroid Now at $153.99 is an excellent choice, especially with its solid features and user-friendly design. However, if you are looking for more creative control and are comfortable with technology, the Polaroid Now+ at $219.99 is worth the investment, given its Bluetooth capabilities and app integration. Ultimately, your decision should be based on your photography style and how much you value the additional features offered by the Now+.

