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ASICS Women's Gel-Contend 9 Running Shoes, 8, vs New Balance Women's Fresh Foam x Cruz V3 Running Shoe

Updated August 2026 — ASICS Women's Gel-Contend 9 Running Shoes, 8, leads on support and flexibility.

The ASICS Women's Gel-Contend 9 offers better affordability and proven comfort technology, while the New Balance Women's Fresh Foam x Cruz V3 excels in style and lightweight construction.

Why ASICS Women's Gel-Contend 9 Running Shoes, 8, is better

price

ASICS is $20.45 cheaper

sales rank

ASICS has a better sales rank at 1155

comfort tech

ASICS features rearfoot GEL technology for better impact absorption

Why New Balance Women's Fresh Foam x Cruz V3 Running Shoe is better

style

New Balance has a stylish patchwork design

weight

New Balance is designed with lightweight construction

cushioning

New Balance features Fresh Foam X for premium cushioning

Overall score

ASICS Women's Gel-Contend 9 Running Shoes, 8,
85
New Balance Women's Fresh Foam x Cruz V3 Running Shoe
78

Specifications

SpecASICS Women's Gel-Contend 9 Running Shoes, 8,New Balance Women's Fresh Foam x Cruz V3 Running Shoe
BrandASICSNew Balance
ModelGel-Contend 9Fresh Foam x Cruz V3
Upper MaterialJacquard MeshKnit
OutsoleSynthetic RubberDurable Rubber
TechnologyRearfoot GELFresh Foam X

Dimension comparison

ASICS Women's Gel-Contend 9 Running Shoes, 8,New Balance Women's Fresh Foam x Cruz V3 Running Shoe

Price Comparison

When it comes to pricing, the ASICS Women's Gel-Contend 9 Running Shoes are significantly more affordable than the New Balance Women's Fresh Foam x Cruz V3 Running Shoe. The ASICS model is priced at $64.95, while the New Balance shoe retails for $85.40, making the ASICS about 24% cheaper. This price difference may appeal to budget-conscious consumers looking for reliable running shoes without breaking the bank.

Comfort Features

In terms of comfort, both shoes prioritize cushioning, but they employ different technologies. The ASICS Women's Gel-Contend 9 utilizes rearfoot GEL technology to enhance impact absorption, providing a softer feel during footstrike. Additionally, its Ortholite sockliner offers excellent step-in comfort. On the other hand, the New Balance Women's Fresh Foam x Cruz V3 features Fresh Foam X midsole technology, which is designed for premium cushioning with every stride. While both shoes excel in comfort, the unique cushioning technologies cater to different preferences.

Design and Aesthetics

The ASICS Women's Gel-Contend 9 boasts a sleek and stylish design with a lilac and bluebell color scheme, appealing to those who appreciate a modern aesthetic. Its jacquard mesh upper not only enhances airflow but also contributes to its overall look. Conversely, the New Balance Women's Fresh Foam x Cruz V3 presents a stylish patchwork theme, making it versatile for both running and lifestyle wear. While both models are attractive, the choice may come down to personal style preferences.

Breathability

Breathability is a key factor for runners, and both shoes offer features that enhance airflow. The ASICS model incorporates a jacquard mesh upper, which improves ventilation and keeps feet cooler during runs. Similarly, the breathable knit upper of the New Balance shoe ensures superior comfort, making it suitable for daily runs. While both options excel in this category, the ASICS may provide an edge due to its specifically mentioned airflow enhancement.

Durability

When considering durability, both shoes are designed to withstand regular use. The ASICS Women's Gel-Contend 9 features a synthetic rubber outsole with Trusstic Technology, which enhances stability and durability across various terrains. In contrast, the New Balance Women's Fresh Foam x Cruz V3 is equipped with a durable rubber outsole that ensures lasting performance mile after mile. While both shoes are built for longevity, the ASICS model’s added stability technology may offer extra reassurance for active users.

Performance

In terms of performance, both shoes are tailored for running but offer distinct advantages. The ASICS Women's Gel-Contend 9 is ranked as a bestseller at 1155, indicating a solid reputation among consumers. Its features, such as flex grooves in the outsole, enhance flexibility, making it suitable for various running styles. Meanwhile, the New Balance Women's Fresh Foam x Cruz V3, with a sales rank of 15925, is designed for a comfortable experience during everyday wear and workouts. While both shoes perform well, the ASICS model has a proven track record among buyers.

Weight and Construction

Weight plays a crucial role in running shoe performance, and the New Balance Women's Fresh Foam x Cruz V3 is designed with a lightweight construction, aimed at reducing fatigue during workouts. This feature may be particularly appealing to those who engage in longer runs. The ASICS Women's Gel-Contend 9, while not explicitly mentioned for its weight, is crafted for comfort and durability, focusing on providing a supportive experience. Depending on your running habits, the lightweight nature of the New Balance could be a deciding factor.

Which should you buy?

In conclusion, the choice between the ASICS Women's Gel-Contend 9 Running Shoes and the New Balance Women's Fresh Foam x Cruz V3 Running Shoe ultimately depends on individual preferences. If affordability and proven comfort technology are your priorities, the ASICS model stands out as a solid choice at $64.95. However, if you are looking for a stylish design with premium cushioning and lightweight construction, the New Balance option at $85.40 may be worth the investment. Both shoes have unique features catering to different needs, so consider what aspects matter most to your running experience.